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All Journal Anima Rupa: Jurnal Animasi
Firmansyah, Andi Adytia Muhammad
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Arts Humanities

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PERAN ANIMASI DALAM MEMPERKENALKAN DAN MELESTARIKAN BUDAYA INDONESIA BAGI GENERASI MUDA Firmansyah, Andi Adytia Muhammad
Anima Rupa Vol 3 No 1 (2025): Anima Rupa: Jurnal Animasi
Publisher : Pusat Penerbitan LPPM ISI Bali

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Abstract

Animation has great potential as a medium that can penetrate cultural and linguistic boundaries, making it an effective tool for bridging gaps between various groups in society. As a universal art form, animation not only functions as entertainment, but can also be a means of education and cultural preservation. In the midst of Indonesia's diversity of traditions, folklore, mythology and local art, animation can be a platform for presenting rich cultural narratives to a wide audience, both at the national and international levels. This research aims to examine how elements of Indonesia's strong cultural narrative can be integrated with visuals that are attractive, innovative and relevant to modern audiences. With this approach, it is hoped that animation will be able to create an experience that is not only unique and engaging, but also deep and meaningful
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