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All Journal Society : Jurnal Pengabdian dan Pemberdayaan Masyarakat Aksi Kita: Jurnal Pengabdian Kepada Masyarakat
Muh. Bahruddin
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences Other

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Pemberdayaan Perempuan melalui Inovasi Budidaya Ikan dalam Ember dan Strategi Pemasaran Digital Indah Kusumawati, Weny; Muh. Bahruddin; Stephanie Astrid Ayu; Yunanto Tri Laksono; Charisma Dimas Affandi
Society : Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol. 6 No. 1 (2025): Vol. 6 No. 1, Oktober 2025
Publisher : Universitas Dinamika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37802/society.v6i1.1262

Abstract

Limited land and low digital literacy are major problems for women in rural areas in developing productive economic activities. This Community Service Program (PkM) aims to empower members of the PKK (Family Welfare Movement) in Sidorame Hamlet, Gunungan Village, Dawar Blandong Subdistrict, Mojokerto Regency through the application of Internet of Things (IoT)-based Fish Farming in Buckets (Budikdamber) technology and Smart Online Marketing training. The implementation method uses a Participatory Action Research (PAR) approach that emphasizes the active participation of partners in every stage of the activity, from equipment installation, cultivation training, to digital marketing. The results of the activity show that the application of IoT technology increased catfish production efficiency by up to 30%, while online marketing training increased partners' digital literacy and social media engagement by 250% in the first two weeks. Socially, this activity encouraged the formation of a Budikdamber management group and a digital marketing team that act as local drivers in home-based businesses. This program proves that the integration of appropriate technology and digital marketing can increase the economic independence of rural women while strengthening family food security. Moving forward, activity development can be directed toward diversifying processed fish products and integrating aquaponics systems to create more sustainable economic added value.
Pelatihan Pemanfaatan AI Dalam Pembuatan Naskah Konten Kreator di SMA IPIEMS Sutikno; Muh. Bahruddin; Krisna Yuwono Fora; Yunanto Tri Laksono; Mega Pandan Wangi
Aksi Kita: Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 6 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/703z7j83

Abstract

Kegiatan Pengabdian kepada Masyarakat (PKM) bertema “Bagaimana Menjadi Konten Kreator” dilaksanakan di SMA IPIEMS dengan tujuan meningkatkan literasi digital dan keterampilan kreatif siswa dalam bidang produksi konten digital. Pelatihan dilakukan dengan metode Direct Instruction yang mengombinasikan teori, demonstrasi, dan praktik langsung. Materi yang diberikan meliputi pembuatan konsep video kreatif, teknik sinematografi menggunakan smartphone, tata artistik, perekaman audio, serta proses penyuntingan video dengan aplikasi CapCut.Hasil pelatihan menunjukkan peningkatan signifikan dalam kemampuan pra-produksi, produksi, dan pasca-produksi siswa, serta meningkatnya kepercayaan diri dan kreativitas mereka dalam menghasilkan karya video yang orisinal. Siswa juga mampu memanfaatkan teknologi dan kecerdasan buatan (AI) secara produktif, khususnya dalam penulisan naskah dan ide kreatif. Kegiatan ini turut memperkuat kolaborasi antara universitas dan sekolah dalam pengembangan kompetensi kreatif generasi muda, serta menjadi model pemberdayaan yang relevan dengan perkembangan industri media digital.
Co-Authors Ayu, Stephanie Astrid Charisma Dimas Affandi Krisna Yuwono Fora SUTIKNO Wangi, Mega Pandan Weny Indah Kusumawati Yunanto Tri Laksono, Yunanto Tri