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All Journal Society : Jurnal Pengabdian dan Pemberdayaan Masyarakat MDP Student Conference
Muh. Bahruddin
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Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Environmental Science Social Sciences Other

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Pemberdayaan Perempuan melalui Inovasi Budidaya Ikan dalam Ember dan Strategi Pemasaran Digital Indah Kusumawati, Weny; Muh. Bahruddin; Stephanie Astrid Ayu; Yunanto Tri Laksono; Charisma Dimas Affandi
Society : Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol. 6 No. 1 (2025): Vol. 6 No. 1, Oktober 2025
Publisher : Universitas Dinamika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37802/society.v6i1.1262

Abstract

Limited land and low digital literacy are major problems for women in rural areas in developing productive economic activities. This Community Service Program (PkM) aims to empower members of the PKK (Family Welfare Movement) in Sidorame Hamlet, Gunungan Village, Dawar Blandong Subdistrict, Mojokerto Regency through the application of Internet of Things (IoT)-based Fish Farming in Buckets (Budikdamber) technology and Smart Online Marketing training. The implementation method uses a Participatory Action Research (PAR) approach that emphasizes the active participation of partners in every stage of the activity, from equipment installation, cultivation training, to digital marketing. The results of the activity show that the application of IoT technology increased catfish production efficiency by up to 30%, while online marketing training increased partners' digital literacy and social media engagement by 250% in the first two weeks. Socially, this activity encouraged the formation of a Budikdamber management group and a digital marketing team that act as local drivers in home-based businesses. This program proves that the integration of appropriate technology and digital marketing can increase the economic independence of rural women while strengthening family food security. Moving forward, activity development can be directed toward diversifying processed fish products and integrating aquaponics systems to create more sustainable economic added value.
Krisis Hak dan Peran Laki-laki: Sebuah Penciptaan Film Pendek Bergenre Drama Keluarga Herdiansyah Dwi Saputra; Muhammad Ibrah Juniarto; Muh. Bahruddin; Sutikno .
MDP Student Conference Vol 5 No 2 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i2.15549

Abstract

The issue of the crisis of men's rights and roles in the family is a real social phenomenon and has an impact on psychological, emotional, and relational aspects in the household. This research aims to produce fictional short films that raise the crisis as well as represent the dynamics of masculinity, mental health, and shifting gender roles in the family. The approach used is qualitative, drawing on observations, interviews, literature reviews, and direct production practices. The results of the research are presented as a fictional short film titled Long Sad Task, which depicts domestic conflict and a male identity crisis when their economic role is disrupted. Through a realistic visual approach, minimal dialogue, and the use of gestures and silence as emotional language, this film can build audience empathy, open up space for reflection, and challenge social constructs that limit the role of men to economic aspects.
Co-Authors Ayu, Stephanie Astrid Charisma Dimas Affandi Herdiansyah Dwi Saputra Muhammad Ibrah Juniarto Sutikno . Weny Indah Kusumawati Yunanto Tri Laksono, Yunanto Tri