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All Journal Economic: Journal Economic and Business
Sitanggang, Dormauli Berlyanti
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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The Influence of Industrial Work Experience and the Use of Social Media on the Entrepreneurial Interest of Class XII Marketing Students Sitanggang, Dormauli Berlyanti; Rahmadana, Muhammad Fitri
Economic: Journal Economic and Business Vol. 4 No. 3 (2025): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v4i3.1192

Abstract

This study aims to analyze the influence of industrial work practice experience and social media utilization on the entrepreneurial interest of Grade XII Marketing students at SMK Negeri 1 Medan. A quantitative approach with an ex post facto method was employed. The sample consisted of 64 students selected through a census technique. Data were collected using a questionnaire and analyzed using multiple linear regression with SPSS version 27. The results show that industrial work practice experience has a positive and significant effect on entrepreneurial interest (tcount = 5.751; sig. = 0.000), as does social media utilization (tcount = 3.171; sig. = 0.002). Simultaneously, both variables significantly influence entrepreneurial interest (Fcount = 36.285; sig. = 0.000). The coefficient of determination (R²) is 0.543, indicating that both independent variables contribute 54.3% to the variation in students’ entrepreneurial interest. These findings underscore the importance of hands-on experience and the strategic use of digital technology in fostering entrepreneurial spirit among vocational school students.
Co-Authors Rahmadana, Muhammad Fitri