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All Journal JURNAL PENDIDIKAN TAMBUSAI Jumat Pertanian: Jurnal Pengabdian Masyarakat
Putri, Adelia Eka
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Social Sciences Other

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Pengaruh Media Sosial terhadap Penjualan Pangsit Chili Oil Hikmah, Diana Naylatul; Putri, Adelia Eka; Rudi, Adelia Ananda; Juliani, Indah Cahaya; Rasyiddin, Ahmad
Jurnal Pendidikan Tambusai Vol. 9 No. 2 (2025): Agustus
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v9i2.31176

Abstract

Pesatnya perkembangan teknologi informasi telah memengaruhi cara pelaku usaha dalam memasarkan produk mereka. Media sosial kini menjadi salah satu sarana yang efektif dan efisien untuk menjangkau konsumen secara luas, dengan biaya yang relatif rendah. Platform seperti Instagram, TikTok, dan WhatsApp dimanfaatkan oleh pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) untuk memperkenalkan produk secara langsung kepada audiens. Sekarang ini, media sosial makin sering dimanfaatkan oleh pelaku usaha untuk berjualan dan mengenalkan produk mereka ke banyak orang. Perubahan ini muncul karena perkembangan teknologi yang makin canggih, bikin proses promosi jadi lebih gampang dan murah. Platform kayak Instagram, TikTok, dan WhatsApp jadi andalan banyak pelaku UMKM buat nyebarin informasi soal produk mereka langsung ke calon pembeli.
Pemberdayaan Masyarakat Desa Talunkidul melalui Pelatihan Budidaya Hidroponik Menuju Ketahanan Pangan Fatchulloh, Mohammad; Hartanti, Dyah Ayu Sri; Ibrahim, Ibrahim; Nurzamzami, Salsabila; Putri, Adelia Eka; Putri, Noermawati; Ikhwansyah, Muhammad Rizky
Jumat Pertanian: Jurnal Pengabdian Masyarakat Vol. 7 No. 1 (2026): April
Publisher : LPPM Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasper.v7i1.6360

Abstract

The development of modern agricultural technology requires rural communities to adapt in addressing the challenges of limited land and increasing food demand. One promising solution is hydroponic cultivation, an efficient method that enables households to produce high-quality crops in restricted spaces. This community engagement program was carried out in Talunkidul Village, Sumobito District, by involving members of the women’s PKK group as the primary partners. The main objective was to enhance community knowledge and skills in modern farming practices while fostering awareness of the importance of household food security. The program was implemented through educational, collaborative, and practical approaches, including seminars, interactive discussions, hands-on training in constructing simple hydroponic systems, and technical mentoring after training. The results demonstrated an improvement in participants’ understanding and practical skills in utilizing hydroponic technology, the establishment of a simple hydroponic installation as a learning model, and the emergence of community motivation to apply hydroponics at the household level. Beyond skill acquisition, the program also encouraged collective awareness of community-based food security. Therefore, this activity functioned not only as a transfer of knowledge but also as an empowerment effort that contributed to sustainable food independence in rural areas.
Co-Authors Fatchulloh, Mohammad Hartanti, Dyah Ayu Sri Hikmah, Diana Naylatul Ibrahim Ibrahim Ikhwansyah, Muhammad Rizky Juliani, Indah Cahaya Nurzamzami, Salsabila Putri, Noermawati Rasyiddin, Ahmad Rudi, Adelia Ananda