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All Journal Fokus Ekonomi
Aik, Nai Chiek
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Economics, Econometrics & Finance

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RETHINKING CORPORATE PRIORITIES: THE SURGE OF ESG INVESTING AND GREENWASHING RISKS Aik, Nai Chiek
Fokus Ekonomi : Jurnal Ilmiah Ekonomi Vol 19, No 1: June 2024
Publisher : STIE Pelita Nusantara Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/fe.19.1.1-9

Abstract

ESG investing, centered on a company's environmental, social, and governance practices, has surged in popularity as businesses recognize the imperative of catering to a wider array of stakeholders beyond shareholders. Investors have transitioned from a profit-centric ethos to one that prioritizes broader societal impact. Evaluation criteria now encompass a company's commitment to ESG principles and responsible business conduct. This transformative investor perspective encourages companies to openly embrace ESG integration, particularly emphasizing environmental considerations. Nevertheless, the specter of greenwashing, where companies engage in deceptive practices to feign environmental responsibility, persists as a contentious issue in the ongoing dialogue surrounding ESG investing.
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