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All Journal AKADEMIK: Jurnal Mahasiswa Humanis Innovative: Journal Of Social Science Research
Safitri, Ajeng Cahya
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Religion Humanities Computer Science & IT Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Motivasi dalam pembangunan ekonomi dalam lingkup UMKM: Studi Kasus UMKM Tahu di Desa Madurejo, Kecamatan Pasirian, Kabupaten Lumajang Astinaningrum, Noorma Mega; Juniardi, Aldiansa Roby; Safitri, Ajeng Cahya
Innovative: Journal Of Social Science Research Vol. 4 No. 3 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i3.11171

Abstract

Motivasi seorang pelaku usaha memiliki peran yang sakral dalam keberhasilan membangun usaha untuk meningkatkan kondisi perekonomian seorang individu. Penelitian ini memiliki tujuan untuk mengkaji bagaimana motivasi dapat berperan dalam membangun perekonomian pelaku UMKM Tahu Desa Madurejo, Kecamatan Pasirian, Kabupaten Lumajang sehingga bisa meningkatkan kondisi perekonomian keluarganya. Penelitian ini merupakan penelitian kualitatif deskriptif yang berarti data yang dikumpulkan diperoleh dari proses wawancara mendalam dengan adanya informan utama dan informan pendukung. hasil dari penelitian ini menunjukkan bagaimana latar belakang pemilik usaha sehingga memiliki motivasi dan strategi untuk meningkatkan kondisi perekonomian keluarganya. Peningkatan perekonomian akan memiliki faktor pendukung dari dalam atau luar dirinya seperti tekad, keinginan, strategi pemasaran dan produksi UMKM Tahu tersebut.
Budaya Konsumerisme Pekerja Kafe di Wilayah Jember Kota Soemarsono, Anisa Andiana Wulandari; Vernanda, Hana; Roselawati, Lisa; Safitri, Ajeng Cahya
AKADEMIK: Jurnal Mahasiswa Humanis Vol. 4 No. 2 (2024): AKADEMIK: Jurnal Mahasiswa Humanis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmh.v4i2.773

Abstract

Consumption essentially becomes a necessity to be fulfilled in society. Over time, the concept of consumption has become more complex. One aspect of this complexity is consumption in the postmodern era, which tends to be used as a symbol of identity and a marker of lifestyle for a community or individual. Society has become unable to distinguish between needs and desires. This has led to the emergence of a new phenomenon known as consumerism. This phenomenon has spread and influenced all classes. Its impact can affect both social and economic aspects. Café workers are among those affected by this culture of consumerism. In short, the pressure arising from the influence of media and modernization creates a sense of individual need to conform to the standards and lifestyles constructed within society. Therefore, the aim of this study is to understand how the culture of consumerism affects café workers in Kebonsari Village, Jember Regency, using a qualitative approach through observation and interviews.
Co-Authors Astinaningrum, Noorma Mega Juniardi, Aldiansa Roby Roselawati, Lisa Soemarsono, Anisa Andiana Wulandari Vernanda, Hana