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All Journal Jurnal Ilmu Kedokteran dan Kesehatan Jurnal Ilmiah Ekonomi dan Manajemen
Kristin, Jeanny
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Biochemistry, Genetics & Molecular Biology Health Professions Immunology & microbiology Medicine & Pharmacology Public Health Other

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Efektivitas Penyuluhan Metode Ceramah Dengan Powerpoint Terhadap Peningkatan Pengetahuan Dan Personal Hygiene Kristin, Jeanny; Kahtan, M. Ibnu; Irsan, Abror
Jurnal Ilmu Kedokteran dan Kesehatan Vol 11, No 7 (2024): Volume 11 Nomor 7
Publisher : Prodi Kedokteran Fakultas Kedokteran Universitas Malahayati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jikk.v11i7.15038

Abstract

Pediculosis capitismerupakan salah satu parasit yang banyak menginfestasi anak-anak yang tinggal di asrama karena banyaknya faktor pendukung, seperti tidur bersamaan dan personal hygiene yang buruk. Edukasi perlu dilakukan bersamaan denan penobatan untuk mencegah infestasi ulang tuma, sehingga diperlukan pengetahuan mengenai Pediculosis capitis yang dapat diberikan melalui penyuluhan. Eksperimen semu dengan one grup pretest-posttest design. Sampel penelitian ini adalah 41 anak asrama putri PIJ. Analisis statistik uji marginal homogeneity. Hasil yang diperoleh dari analisis SPSS 25.0 didapatkan nilai signifikan 0,008 (P<0,05) untuk efektivitas penyuluhan terhadap peningkatan pengetahuan mengenai Pediculosis capitis dan nilai signifikan 0,02 (P<0,5) untuk efektivitas penyuluhan terhadap peningkatan personal hygiene. Penyuluhan menggunakan metode ceramah dengan powerpoint pada anak asrama putri PIJ secara statistik memberikan efektivitas yang signifikan dalam menentukan perubahan tingkat pengetahuan mengenai Pediculosis capitis dan personal hygiene.
PEMANFAATAN INSTAGRAM SEBAGAI STRATEGI DIGITAL MARKETING RUMAH SAKIT Kristin, Jeanny; Kevin Gunawan; Lana Asfaradilla; Magdalena Merry Sinaulan; Melvyanti Nur Fauziah; Acep Rohendi
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 4 No. 2 (2026): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v4i2.8871

Abstract

The development of digital technology has driven significant changes in hospital marketing strategies, particularly through the utilization of social media. Instagram, as a visual and interactive platform, has become one of the media widely used by hospitals to build their image, convey service information, and communicate with the public. This study aims to comprehensively analyze the use of Instagram as a digital marketing strategy for hospitals and its impact on branding, user engagement, patient experience, relationship quality, as well as patient interest and visitation decisions. The research method employed is a literature review with a qualitative approach, analyzing national and international journal articles and scientific proceedings published from 2022 to 2025. Data analysis was conducted through thematic synthesis of relevant research findings. The results of the study indicate that consistent and professional use of Instagram positively contributes to increasing brand awareness, building the hospital's image and credibility, strengthening interactivity and engagement, and shaping patient experiences that impact long-term relationship quality. Furthermore, Instagram also influences patient interest and visitation decisions, including within the context of the national health insurance system. However, the effectiveness of this strategy still faces challenges such as human resource limitations, a lack of data analytics-based evaluation, and inconsistency in content management. This study is expected to serve as a reference for hospital management in designing more effective, well-planned, and patient-needs-oriented digital marketing strategies.
Co-Authors Abror Irsan Acep Rohendi Kahtan, M. Ibnu Kevin Gunawan Lana Asfaradilla Magdalena Merry Sinaulan Melvyanti Nur Fauziah