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STRATEGIES TO ENHANCE EMPLOYEE ENGAGEMENT IN INNOVATION: A CASE STUDY OF TELKOM INDONESIA WILAYAH MEDAN J. Arnold Parlindungan Gultom; Iskandarini; Vivi Gusrini Pohan
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 4 No. 3 (2024): May
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v4i3.1619

Abstract

This study aims to analyze the internal and external factors affecting employee engagement in innovation at PT Telkom Indonesia Wilayah Medan and formulate strategies to enhance it. The research methodology employs The Strategy Formulation Analytical Framework, including the Input Stage, Matching Stage, and Decision Stage. Data was collected through questionnaires completed by 43 employees, through interviews, and focus group discussions. The analysis revealed 20 internal factors (9 strengths and 11 weaknesses) and 20 external factors (9 opportunities and 11 threats) influencing employee engagement in innovation. From these findings, 10 strategies were formulated, and through focus group discussions, 5 key strategies were prioritized for implementation: providing dedicated time and space for innovation activities during working hours, adjusting workloads and tasks to include innovative activities, enhancing personal responsibility and innovative solutions with access to the latest technology, strengthening cross-departmental collaboration, and promoting a proactive sharing and implementation culture of innovative ideas.
THE INFLUENCE OF ORGANIZATIONAL CULTURE AND WORK MOTIVATION ON EMPLOYEE JOB SATISFACTION: A STUDY AT PT TELEKOMUNIKASI SELULER REGION SUMBAGUT Nur Hasanah Azka Tiffany; Iskandarini; Vivi Gusrini Pohan
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 4 No. 3 (2024): May
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v4i3.1620

Abstract

This study aims to analyze the influence of organizational culture and work motivation on employee job satisfaction at PT Telekomunikasi Seluler Region Sumbagut. The background of this research underscores the importance of understanding and enhancing organizational culture and work motivation to improve employee job satisfaction, particularly in telecommunication companies operating in a highly competitive and dynamic business environment. Organizational culture is measured through dimensions such as agility, customer centricity, innovation, open mindset, networking, and meritocracy, while work motivation is measured using Alderfer's ERG Theory, which includes the dimensions of existence, relatedness, and growth. Employee job satisfaction is measured using psychological, social, physical, and financial dimensions. The research method employed is a quantitative approach with multiple linear regression analysis. The sampling technique used is saturated sampling, with respondents comprising all employees of PT Telekomunikasi Seluler Region Sumbagut. Data collection was conducted through questionnaires that have been tested for validity and reliability. Data analysis includes normality tests, multicollinearity tests, F-tests, t-tests, and the determination coefficient (R-Square). The results show that organizational culture and work motivation have a positive and significant impact on employee job satisfaction. These two variables simultaneously contribute significantly to the improvement of employee job satisfaction, emphasizing that effective management of organizational culture and appropriate motivational strategies are key to enhancing employee job satisfaction.