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All Journal Indonesian Journal of Multidisciplinary Science Journal of Social Research Eduvest - Journal of Universal Studies
Zakiyah, Nur Hanifatul
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Aerospace Engineering Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Neuroscience Public Health Social Sciences

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Journal : Journal of Social Research

 1 
Interpersonal Meaning in Instagram Captions: a Discourse Analysis of the Instagram Account @kopikenangan.id Zakiyah, Nur Hanifatul
Journal of Social Research Vol. 5 No. 1 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v5i1.2967

Abstract

This study analyzed the interpersonal meaning in the caption of the Instagram account @kopikenangan.id using the framework of Systemic Functional Linguistics and Discourse Analysis. The goal is to identify the linguistic forms and discourse strategies that brands use to build social proximity to their audiences. Descriptive qualitative data in the form of ten captions were analyzed based on elements of mood, modality, and pronouns. The results show the dominance of declarative sentence structures that function informatively while affirming the brand image of a friendly and nationalist brand. In addition, it was found that the use of imperative sentences that are inviting and familiar, which is strengthened by positive modalities such as can and should. Inclusive pronouns (we, us, you) and typical greetings (Ex-Men) are key strategies to eliminate social distancing and create emotional and participatory connections. Overall, Kopi Kenangan captions utilize language as a social practice to construct a friendly and inclusive brand identity in the digital space.
The Dominance of Derivational Suffixes in English News Headlines of the Jakarta Post Online Zakiyah, Nur Hanifatul
Journal of Social Research Vol. 5 No. 2 (2026): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v5i2.2986

Abstract

This quantitative descriptive study analyses the dominance and functional application of derivational suffixes in a corpus of 20 English news headlines from The Jakarta Post Online. The research aims to quantify the frequency of suffixes and explain their resulting lexical category changes, aligning with the linguistic constraints of headlinese. A total of 12 instances of class-changing derivational suffixes were identified, demonstrating a systematic reliance on morphological condensation. The analysis reveals two major functional shifts: Nominalisation (V?N) and Adjectivalisation (N?A), with the N?A pattern exhibiting the highest dominance (41.67%), primarily through suffixes like -free,-al,-ian, and -an. The suffix -ing was the most frequent morpheme (33.33%), contributing significantly to Nominalisation. These findings suggest that derivational morphology is a primary structural strategy used to achieve lexical efficiency and informational density in digital journalism.
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