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Kelana, Dimas Adhi
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Humanities Computer Science & IT Economics, Econometrics & Finance Education Social Sciences

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The Effect of Environmental CSR on Positive Emotions, Attitudes & Corporate Reputation Kelana, Dimas Adhi; Kurniawati, Kurniawati
Journal of Social Research Vol. 3 No. 2 (2024): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v3i2.1992

Abstract

This study aims to analyze the influence of environmental Corporate Social Responsibility on positive emotions, attitudes, and company reputation. This research uses quantitative approach method. The results of this study also confirm that the role of positive emotions has striking significance in the conceptual structure used. This suggests that within a developed frame of mind, positive emotions play an important central role. The conclusion of this study is that there is a positive correlation between environmental CSR with positive emotions and company reputation. In addition, there is also a positive correlation between the company's reputation and positive emotions and attitudes towards the company.
Co-Authors Kurniawati Kurniawati