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Customer Satisfaction in Indigenous Telecommunication Companies In Nigeria: Role Of Service Quality Adedayo Olufemi, Ogunberu; Omolade Sunday, Adeyemi; Timilehin Olasoji, Olubiyi; Adekunle Oluwole, Binuyo; Olajide-Arise, Temi
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v9i10.52273

Abstract

The Nigeria's telecommunication sector is strongly impacted by customer satisfaction and more so the sector is a competitive landscape where key companies (MTN, GLO, AIRTEL, and 9MOBILE) are vying to maintain their market share, ensure consumer satisfaction, and cultivate enduring service quality. Service quality is a major factor in determining customer satisfaction, especially in relation to mobile services offering, network reliability, data speed, and coverage. Therefore, this study examined service quality and customer satisfaction of selected telecommunication firms in Nigeria. The study employed quantitative method and survey research while the population for the study consisted ninety-four service team members selected from three (3) telecommunication firms with the largest number of subscribers in Nigeria. The sample size used for this study was total enumeration. The study employed a validated adapted questionnaire which was on a six-point likert-type scale and it was administered to the study participants to collect primary data. The reliability test of the questionnaire was achieved with Cronbach Alpha values was between 0.818 and 0.847. Data analysis and test of hypothesis was conducted with descriptive and inferential statistics. The result obtained from the analysis revealed that service scope has statistically positive and significant effect on market share of selected telecommunication firms in Nigeria (β = 0.515, t = 8.059, p<0.05). The study concluded that service quality affect customer satisfaction of selected telecommunication firms in Nigeria. It was recommended that firms should place more efforts in improving the quality of products and services in order to improve customer satisfaction and help reduce customer attrition.
Towards Poverty Reduction and Sustainability in West African Countries: Role of Entrepreneurial Empowerment Timilehin Olasoji, Olubiyi; Akinpelu Ayobami, Kolade; Comfort Olaitan, Bamidele
Jurnal sosial dan sains Vol. 4 No. 11 (2024): Jurnal Sosial dan Sains
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/jurnalsosains.v4i11.31839

Abstract

Poverty reduction in Africa is one of the main issues African governments and their financial partners face. Over the years, billions of U.S. funds have been invested to aid African countries in fighting pervasive Poverty. Despite efforts to implement changes and promote growth initiatives, it is obvious that expected outcomes have not been met yet. This study examined the Impact of Entrepreneurial Empowerment on Poverty Reduction and Sustainability in West African Countries with empirical evidence from the Tony Elumelu Foundation. The study's purpose is to assess how the TEF Entrepreneurship Program contributes to poverty reduction in West African countries and adopts an ex-post research design from the TEF financial report expenses on entrepreneurship programs in West African countries. The study finds that TEF entrepreneurship programs contribute to poverty reduction in West African countries by just 28% which is quite impressive. These findings also highlight the significant growing expenses. In developing West African nations, the value of generous organizations that help facilitate the success of those businesses contributes to progress toward the global SDGs through the trend. The study therefore recommends that the analyses should provide strong evidence and validation that these TEF Program pillars are critical for entrepreneurial success and should therefore be retained and continue to be mandatory pillars of the poverty reduction Program.