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Indonesia’s Soft Power Diplomacy Agenda in Supporting National Interests I Kadek Andre Nuaba
Mandala: Jurnal Ilmu Hubungan Internasional Vol 8 No 1 (2025): Mandala: Jurnal Hubungan Internasional
Publisher : Fakultas Ilmu Sosial Ilmu Politik, Universitas Pembangunan Nasional "Veteran" Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/mjihi.v8i1.10799

Abstract

In the context of global geopolitical tensions and the rising use of hard power, the effectiveness of soft power has been questioned. However, Indonesia remains committed to leveraging soft power as a tool in diplomacy to achieve its national interests. This study aims to examine Indonesia's national interests through the soft power agendas pursued by the Ministry of Foreign Affairs and assess their implementation through the pillars of soft power diplomacy. Using a descriptive qualitative method with a literature review approach, this research concludes that Indonesia's soft power diplomacy agenda aims to build a positive image as a democratic, moderate, and progressive nation. These national interests are realized through the four pillars of soft power diplomacy: politics and national values, economy and tourism, socio-culture, and the roles of actors in diplomacy. Despite the inherent limitations of soft power, Indonesia continues to rely on other instruments to support the creation of the desired positive image.
The Role of Non-State Actors in 21st Century Public Diplomacy I Kadek Andre Nuaba
Social Science Research Journal Vol. 2 No. 3 (2025): Oktober
Publisher : Inovasi Saintific Review - Center of Policy Innovation and Social Politics

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/ssrj.v2i3.40

Abstract

Public diplomacy is a form of communication between actors (both government actors and non-state actors) carried out by peaceful methods and aims to form a positive image of the country abroad. Globalization has created many changes in the practice of public diplomacy, especially on media and the involvement of actors in diplomacy. Those bring openness and connectivity between actors regardless of geographical location (borderless). Thus, this article tries to analyze how the role of non-state actors in public diplomacy in the midst of globalization era. Constructivist approach of this article is to see the practice of public diplomacy not merely to achieve national interests, but how to create inter-state awareness in peaceful ways. The conclusion of this article is that non-state actors have equal power as government actors in the practice of public diplomacy, the existence of non-state actors is not to weaken the role of government actors, but to strengthen each other to achieve peace and diplomatic mission.