Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Journal of Student Research
Adelin Vinico Yuanita
Unknown Affiliation
Humanities Computer Science & IT Economics, Econometrics & Finance Education Public Health Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pengaruh Faktor Motivasi Dan Persepsi Pengunjung Terhadap Keputusan Pembelian Tiket Pada Konser Act: Sweet Mirage In Jakarta Ulfi Maranisya; Adelin Vinico Yuanita
Journal of Student Research Vol. 2 No. 2 (2024): Maret: Journal of Student Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jsr.v2i2.2835

Abstract

This research aims to explore the motivational factors and perceptions of visitors influencing ticket purchasing decisions for the music concert titled Act: Sweet Mirage In Jakarta, featuring the South Korean group TOMORROW X TOGETHER. The study involved a sample of 87 respondents and utilized a quantitative analysis research method with data collected through questionnaires. The multiple linear regression analysis results indicated a regression coefficient value of 0.222 for motivational factors, showing a positive and significant impact on purchasing decisions. Additionally, the regression coefficient value for visitor perception factors was 0.630, indicating a positive impact on purchasing decisions. Both variables collectively influence the ticket purchasing decision for the Act: Sweet Mirage In Jakarta concert, as evidenced by the computed F-value of 8.847, which exceeds the critical F-value of 3.11.
Co-Authors Ulfi Maranisya