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All Journal Jurnal Penelitian Pendidikan IPA (JPPIPA) Islamika: Jurnal Keislaman dan Ilmu Pendidikan eProceedings of Applied Science
Cahyani, Leny
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Religion Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Education Electrical & Electronics Engineering Materials Science & Nanotechnology Physics Other

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Gaya Pengukuran Loyalitas Pelanggan Dengan Menggunakan Metode Net Promoter Score Di Perusahaan Rad Research Aulia Oktaviani, Ismi; Cahyani, Leny
eProceedings of Applied Science Vol. 9 No. 5 (2023): Oktober 2023
Publisher : eProceedings of Applied Science

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstrak — Persaingan pada perusahaan jasa semakin meningkat, adanya persaingan bisnis yang sangat ketat saat ini membuat para perusahaan membutuhkan berbagai informasi yang cepat dan metode analisis yang akurat. Agar dapat mempertahankan para pelanggannya RAD Research merupakan salah satu perusahaan research pasar yang menawarkan jasa penelitian dengan teknologi canggih dan biaya kompetitif. Cara mengetahui perusahaan memiliki pelanggan yang loyal (customer loyalty) atau tidak, dengan menggunakan pengukuran Net Promoters Score (NPS). Net Promoters Score (NPS) adalah scord yang hasilnya mencerminkan loyalitas pelanggan, skala angka NPS mulai dari 100 sampai 100. Tujuan dari penelitian ini adalah mengukur loyalitas pelanggan pada pengguna jasa di RAD Research. Penelitian ini menggunakan metode penelitian kuantitatif dan instrumen yang digunakan adalah kuesioner dengan menggunakan metode CATI. Teknik pengambilan sampel menggunakan Purposive Sampling dengan pertimbangan yaitu responden Pengguna Jasa di RAD RESEARCH di Indonesia. karna populasi yang digunkan diketahui maka pengambilan sampel dalam penelitian ini sebanyak 30 responden. Analisis data dengan menggunakan pendekatan Net Promoter Score (NPS), NPS sendiri yaitu metode pengukuran loyalitas pelanggan yang dikembangkan oleh Fred Reichheld. Dengan kategori sangat loyal ditunjukan dengan nilai NPS > 50, Loyal dengan nilai NPS = 0 – 50, tidak loyal dengan nilai NPS <0. Hasil penelitian ini menunjukan Nilai skor RAD Research berada di 33% yang menunjukan bahwa perusahaan memiliki pelanggan yang loyal. mendapatkan kategori loyal dikarenakan kualitas pekerjaan yang sangat baik, pekerjaan diselesaikan tepat waktu, koordinasi dan komunikasi yang baik.Kata kunci— Loyalitas Pelanggan, Net Promoter Score
A Mobile Technology-Based Empowerment Model for Arabic Language Teachers in Developing Animated Learning Videos at Rural Islamic Boarding School Al Idrus, S. Ali Jadid; Syarifuddin, M.; Cahyani, Leny; Raharja, Radin Paras
Jurnal Penelitian Pendidikan IPA Vol 11 No 12 (2025): December
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i12.12113

Abstract

Teachers in rural Islamic boarding schools (pesantren) often have limited access to digital training and few opportunities to develop innovative instructional media for Arabic language instruction. This study investigates how mobile-based training can empower Arabic language teachers to create animated learning videos and examines the types of mentoring that facilitate this process. Using a qualitative Participatory Action Research (PAR) design, the study engaged 16 teachers from three rural pesantren in iterative cycles of training, hands-on practice, reflection, and guided mentoring. Data were collected through in-depth interviews, observations, documentation of teacher-produced videos, and continuous digital communication. The findings reveal a six-phase empowerment process: initial digital literacy gaps, emerging awareness of the pedagogical potential of mobile technology, step-by-step skill acquisition through experiential practice, negotiation of technical and contextual challenges, internalization of digital competence accompanied by increased self-efficacy, and early instructional implementation of animated videos. Mentoring, characterized by personalized guidance, responsive troubleshooting, modeling of complex procedures, and sustained online support, was essential in maintaining engagement and overcoming technological barriers. Teachers reported greater confidence, stronger professional agency, and improved capacity to design context-appropriate digital media. The study accomplishes that mobile-based training supported by intensive mentoring can effectively empower teachers in resource-limited Islamic educational settings. The proposed six-phase empowerment model offers a scalable and contextually adaptable framework for teacher development initiatives in rural and underserved environments
A Reflective Study on Practical Methods for Developing Arabic Animation Learning Media Using Plotagon Story Idrus, S. Ali Jadid al; Syarifuddin, M.; Cahyani, Leny; Raharja, Radin Paras
ISLAMIKA Vol 8 No 1 (2026): JANUARY
Publisher : Pendidikan Agama Islam STIT Palapa Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36088/islamika.v8i1.5981

Abstract

The teaching of Arabic across diverse institutions continues to encounter challenges related to student engagement, communicative context, and teachers’ capacity to present compelling instructional media. Animated media hold significant potential to enrich learning through the integration of visual, auditory, and narrative elements; however, their production is often perceived as complex and requiring advanced technical skills. This study aims to identify practical methods for producing Arabic-language animated learning media using Plotagon Story, employing a reflective qualitative approach within the Action Research framework developed by Kemmis and McTaggart. Training and mentoring were conducted in three partner pesantren through iterative cycles of planning, acting, observing, and reflecting. Data were collected via reflective interviews, observation of instructional practices, and documentation of the produced animations, and subsequently analysed using Thematic Analysis. The findings indicate that micro-staging, person-to-person mentoring, and hands-on practice constitute key factors in mitigating digital anxiety and enhancing teachers’ media literacy. Teachers initially unfamiliar with technology succeeded in producing instructional animations, including taʿāruf dialogues, school-related vocabulary, and classroom scenarios. Classroom observations revealed increased student attention, motivation, and comprehension when the teacher-produced animations were utilised. Participants’ reflections highlighted professional transformation, particularly in terms of increased self-efficacy and pedagogical awareness regarding the role of animation in providing authentic communicative contexts. The study concludes that Plotagon Story is a practical and accessible tool for developing Arabic-language instructional media, particularly in resource-limited settings. It contributes to the advancement of a simple, effective, and replicable model for training in digital media production.
Co-Authors Al Idrus, S. Ali Jadid Aulia Oktaviani, Ismi Idrus, S. Ali Jadid Al M. Syarifuddin Raharja, Radin Paras