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All Journal Citradirga : Jurnal Desain Komunikasi Visual dan Intermedia
Ikhsan, Tsari Rifdah Tsani
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Arts Computer Science & IT Languange, Linguistic, Communication & Media Social Sciences

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Perancangan Media Sosial Instagram Sebagai Media Promosi Wisata Kuliner Karesidenan Bojonegoro Ikhsan, Tsari Rifdah Tsani; Sarjono, Sarjono
Citradirga : Jurnal Desain Komunikasi Visual dan Intermedia Vol 6 No 02 (2024): Volume 06, Nomor 02, Oktober 2024
Publisher : Program Studi Desain Komunikasi Visual, Fakultas Sains dan Teknologi, Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/cd.v6i02.958

Abstract

Bojonegoro Residency is an area that is often passed by migrants. However, there is a problem that newcomers don't know where to stop and choose food according to their taste. Bojonegoro residency district has a variety of delicious culinary delights and souvenirs that you may not find in other cities. For this reason, the social media designer Instagram was used as a promotional medium for Bojonegoro residency culinary tourism which includes food illustrations, descriptions and additional information for each culinary tourism destination. The design method uses the Sanyoto (2006) design model, with stages of background, identification, company and product data, marketing data, analysis, synthesis, design concept, design concept, and final design. The production process is carried out through creating idea layouts and rough layouts manually, complete layouts digitally and finishing. From this research, the main media were produced in the form of Instagram feeds and exhibition supporting media including banners, posters, infographics, pamphlets, leaflet brochures, digital catalogues, websites, social media advertising displays and tote bag merchandise.
Co-Authors Sarjono Sarjono, Sarjono