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All Journal Jumat Pendidikan: Jurnal Pengabdian Masyarakat Journal of Islamic Communication Studies
Prameswari, Lintang
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Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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Implementasi Media Flashcard Untuk Meningkatkan Keterampilan Calistung Peserta Didik Zuhriawan, M. Qoyum; Khotimah, Khusnul; Prameswari, Lintang
Jumat Pendidikan: Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): April
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat UNWAHA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimaspen.v5i1.4460

Abstract

The Covid-19 pandemic from 2020 to 2022, which lasted for approximately three years, caused online learning, so that learning was less than optimal, which caused female students to be less proficient in reading, writing and calculating. Reading, writing and calculating are very important because they are the main foundation for continuing to a higher grade level. Therefore, in this community service, we will provide media that can help students learn calistung more quickly, namely Flashcard media. This is also the main objective of implementing this community service, namely helping students to learn happily, so that students can easily understand and be faster in reading, writing and basic calculations. The subjects in this service are students of the Miftahul Huda Madrasah Ibtidaiyah class 1 to class 3. Based on the results of the Flashcard media application, there are differences in students' understanding after using it. Keywords: learning media, flashcards, calistung skills
Komodifikasi Dakwah dalam Industri Kosmetik: Analisis Iklan Wardah dari Perspektif Cultural Materialism Wulansari, Retno Ayu Dwi; Prameswari, Lintang
Journal of Islamic Communication Studies Vol. 4 No. 2 (2026): Juli
Publisher : UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/jicos.2026.4.2.162-174

Abstract

This study aims to examine the commodification of da'wah in the halal cosmetics industry through the advertisement Wardah Ramadan Series Episode 3: Bersabar Jadi Berkah, published on YouTube in 2025. This study employs a qualitative approach using Multimodal Content Analysis (MCA) to examine the interaction of linguistic, visual, audio, and digital elements in constructing meaning. The analysis is framed by Raymond Williams' Cultural Materialism perspective to explain how the representation of da'wah in media is closely connected to economic interests and broader cultural structures. The findings reveal three major forms of commodification. First, da'wah is constructed as a moral value that reinforces brand identity through narratives emphasizing patience and family piety. Second, da'wah is represented as a visual aesthetic that shapes consumer identity through religious symbols, including the hijab, domestic settings, natural makeup, and soft color palettes that portray the image of the modern Muslim woman. Third, da'wah functions as digital capital, in which religious messages are strategically designed to generate measurable audience engagement through views, likes, comments, and shares. The study concludes that da'wah in the advertisement no longer operates solely within a neutral spiritual domain but has become embedded in cultural practices closely linked to economic interests in digital media.  
Co-Authors khusnul khotimah M. Qoyum Zuhriawan Wulansari, Retno Ayu Dwi