Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Journal Analytica Islamica
Chaniago, Ani Deswita
Institut Kesehatan Helvetia
Religion Education

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
CODE SWITCHING AND ITS VARIATIONS IN DIGITAL DISCOURSE: A STUDY OF CODE SWITCHING TYPES IN THE MATA NAJWA PODCAST WITH RETNO MARSUDI AND SRI MULYANI Mariana, Mariana; Purwana, Rudi; Chaniago, Ani Deswita; Hasyim, Laila; Siregar, Horia
Journal Analytica Islamica Vol 14, No 2 (2025): ANALYTICA ISLAMICA
Publisher : Program Pascasarjana UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jai.v14i2.26349

Abstract

The phenomenon of code-switching has become an increasingly significant linguistic practice in digital communication, especially within public discourse featuring influential figures. This study aims to analyze the types, functions, and socio-pragmatic meanings of code-switching in the Mata Najwa podcast episode titled Women in Power, featuring Indonesia’s key female leaders Retno Marsudi and Sri Mulyani. Using a qualitative case study design and grounded in sociolinguistic theory, this research investigates how code-switching operates as a communicative strategy for constructing identity, negotiating power, and representing leadership in digital spaces. Data were collected through non-participant observation, verbatim transcription, and visual documentation. Thematic analysis was conducted using Hoffman’s (1991) typology of code-switching, comprising inter-sentential, intra-sentential, and tag-switching. Findings indicate that intra-sentential switching is most dominant (59%), followed by inter-sentential (30%) and tag-switching (11%). The results reveal that code-switching functions not only as a bilingual communication tool but also as a rhetorical and symbolic act that reflects pragmatic competence, global orientation, and cultural identity alignment. This linguistic behavior signifies how female leaders articulate global authority while maintaining local identity, demonstrating code-switching as a form of gendered communicative performance. The study contributes to digital sociolinguistics and gender communication studies by offering empirical evidence of how multilingual discourse in podcasts mediates identity, power, and leadership narratives in contemporary digital culture.
CODE-MIXING ANALYSIS IN BILINGUAL CONVERSATIONS ON PODCAST MEDIA Chaniago, Ani Deswita; Hasyim, Laila; M, Mariana; S, Syafrizaldi; Napitupulu, Linda Hernike
Journal Analytica Islamica Vol 14, No 2 (2025): ANALYTICA ISLAMICA
Publisher : Program Pascasarjana UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jai.v14i2.26350

Abstract

This study aims to analyze the forms and distribution of code-mixing in bilingual conversations between Cinta Laura and Maudy Ayunda on the Puella podcast, using Muysken’s (2000) theoretical framework. Employing a descriptive qualitative approach, this research identifies three main types of code-mixing Insertion, Alternation, and Congruent Lexicalization to reveal their linguistic and social functions. The data consist of 77 lines of conversation extracted from the YouTube Puella channel, which were classified and analyzed based on the context of their use. The results indicate that Alternation is the most dominant type, accounting for 50.65% of occurrences, followed by single-language use (Indonesian 18.18% and English 16.88%), Congruent Lexicalization (6.49%), and Insertion (3.90%). The predominance of Alternation demonstrates the speakers’ flexibility in switching between languages and reflects their strong bilingual identity. Functionally, code-mixing serves as an effective communication strategy to enhance self-expression, establish rapport with bilingual audiences, and represent the socio-cultural dynamics of the young generation in the global era. This study provides an empirical contribution to sociolinguistic research by emphasizing code-mixing as both a linguistic and social phenomenon enriching communication practices in digital media.
Co-Authors Hasyim, Laila Hasyim, Laila M, Mariana Mariana, Mariana Napitupulu, Linda Hernike Purwana, Rudi S, Syafrizaldi Siregar, Horia