Safiratunnisa’ Ansari Putri
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Transforming Creative Ideas into Productive MSMEs: An Analysis of Studentpreneurship in Stafi Bouquet Safiratunnisa’ Ansari Putri; Mashudi
Community: Jurnal Hasil Penelitian dan Pengabdian Masyarakat Vol. 4 No. 2 (2025): Action Research and Community Development
Publisher : Perkumpulan Dosen Tarbiyah Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/community.v4i2.110

Abstract

This study aims to analyze the process of transforming creative ideas into productive micro, small, and medium enterprises (MSMEs) within the context of studentpreneurship. This study uses a case study of the Stafi Bouquet business owned by Mustafida, a student who started her business before college. This study used a descriptive qualitative approach, collecting data through in-depth interviews. The results indicate that the success of the Stafi Bouquet business stems not only from personal interests and experiences, but also from the owner's ability to manage time, utilize social media as a promotional tool, and understand market needs through flexible and varied product offerings. Furthermore, the learning process during college and extensive campus connections are also important factors in business development. This study emphasizes the importance of supporting studentpreneurship as a concrete effort to encourage the growth of MSMEs among students. The implications of these findings are expected to contribute to educational institutions and policymakers in designing strategies for empowering young entrepreneurs in Indonesia.
Sharia Management Strategy in Ensuring the Feasibility of Busmini Business in Labang District as an Alternative to Public Transportation Safiratunnisa’ Ansari Putri; Abdur Rohman
Maklumat: Journal of Da'wah and Islamic Studies Vol. 3 No. 4 (2025)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/maklumat.v3i4.81

Abstract

Transportation is a vital need to support community activities, but not all areas have access to adequate public transportation. This study aims to analyze sharia management strategies to ensure the feasibility of an alternative transportation business, Busmini, managed by a husband and wife in Labang District. The approach used was a qualitative case study method, through in-depth interviews, observation, and documentation. The results show that this business applies sharia-based management principles such as mudharabah and ijarah, emphasizing the values of trust, honesty, and social responsibility. The feasibility of the business is evident in its simple financial recording system, informal profit-sharing model, and tangible contribution to the local economy through the provision of jobs and affordable transportation services. The implemented management strategies not only ensure business sustainability but also reflect the integration of Islamic values and micro-business practices. This research is expected to serve as a reference for MSMEs in developing businesses oriented towards blessings and welfare.