Rukmanasari, Sulistya Umie
Maulana Malik Ibrahim State Islamic University Malang

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MANAJEMEN STRATEGI DALAM MENINGKATKAN DAYA SAING PENDIDIKAN Rukmanasari, Sulistya Umie
J-PAI: Jurnal Pendidikan Agama Islam JPAI Vol. 3 No. 1 Juli-Desember 2016
Publisher : Universitas Islam Negeri Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/jpai.v3i1.3990

Abstract

Competition as the main feature of modern civilization has evolved as solid mastery of information and communication technologies are innovative and varied. The competitiveness is one very important advantage for an organization, competitiveness is not only a strength but more than that is the consistency in order to withstand the increasingly fierce competition. So to be the winner in providing educational services required analysis of competitiveness and the implementation of appropriate strategies and superior to win the competition. There are several techniques that can be used in analyzing the competitiveness in the world of education, namely to make: (1) the SWOT matrix; (2) matrix SPACE; and (3) the BCG matrix Keywords: strategic management, competitiveness, education