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All Journal Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam Journal of Social Research
Durman, Thedosia Yunita
Unknown Affiliation
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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The Impact of Transformational Leadership and Big Data Analytics Capability on Firm Performance in FMCG Industry Putri Utami, Sahwa; Maharsyah, Aburizal; Wibawa, Berto Mulia; Hanoum, Syarifa; Durman, Thedosia Yunita
Journal of Social Research Vol. 5 No. 1 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v5i1.2934

Abstract

This study investigates the impact of transformational leadership (TL) and big data analytics capability (BDAC) on firm performance (FP) in the fast moving consumer goods (FMCG) industry in Indonesia. The research emphasizes the role of BDAC as both a direct determinant of FP and a mediator in the relationship between TL and FP. Data were collected from 118 employees of Paragon Corp using a purposive sampling technique, targeting respondents directly involved in decision making and digital transformation initiatives. Partial Least Squares–Structural Equation Modeling (PLS-SEM) was applied to analyze the data. The results reveal that TL significantly and positively influences FP, both directly and indirectly through BDAC. In addition, BDAC has a significant effect on FP and partially mediates the effect of TL on FP. These findings strengthen the Resource-Based View (RBV) by positioning leadership as a human capital resource and BDAC as a technological capability that together enhance firm competitiveness. Practically, the study provides valuable insights for companies in emerging markets to align leadership and digital analytics in order to achieve sustainable performance.
Peran Modal Intelektual dan Manajemen Pengetahuan dalam Meningkatkan Kinerja Perusahaan FMCG Maharsyah, Aburizal; Adi , Ignatius Trisna; Utami, Sahwa Putri; Hanoum, Syarifa; Durman, Thedosia Yunita
Li Falah: Journal of Islamic Economics and Business Vol. 10 No. 2 (2025): December 2025
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v10i2.12845

Abstract

This study aims to analyze the role of Intellectual Capital (IC) and Knowledge Management (KM) in influencing Firm Performance (FP) in companies within the Fast-Moving Consumer Goods (FMCG) sector. A quantitative approach was employed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method, with data collected through questionnaires distributed to 104 respondents across various job levels. The results indicate that both IC and KM have a positive and significant impact on FP. Furthermore, KM was found to partially mediate the relationship between IC and FP, suggesting that a company's success is not solely determined by the presence of intellectual capital but also by its ability to manage and utilize knowledge effectively. These findings highlight the importance of integrating IC and KM to build a sustainable competitive advantage. This study offers theoretical contributions to the development of IC and KM literature, as well as practical insights for managers in designing knowledge-based strategies to enhance FP of FMCG companies in a highly competitive and dynamic market.
Co-Authors Adi , Ignatius Trisna Berto Mulia Wibawa Maharsyah, Aburizal Putri Utami, Sahwa Syarifa Hanoum Utami, Sahwa Putri