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All Journal Hut Publication Business and Management JIEP: Jurnal Ilmu Ekonomi dan Pembangunan
Nur Asyifa, Rika
Unknown Affiliation
Economics, Econometrics & Finance

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Pengaruh Pendapatan Asli Daerah, Tingkat Kemiskinan, dan Tingkat Pengangguran Terhadap Indeks Pembangunan Manusia (IPM) di Kabupaten Barito Kuala Nur Asyifa, Rika; Chandriyanti, Ika
JIEP: Jurnal Ilmu Ekonomi dan Pembangunan Vol. 8 No. 2 (2025)
Publisher : PPJP ULM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jiep.v8i2.597

Abstract

This research aims to determine the influence of the level of local income, the level of poverty, and the level of unemployment simultaneously, partially, and the dominant factors that influence the human development index in Barito Kuala Regency. This type of research is quantitative using secondary data from the Central Statistics Agency of South Kalimantan Province and the Regional Financial and Asset Management Agency of Barito Kuala Regency with a multiple linear regression analysis method of time series data for 2010 - 2022 using e-views 12. The results of the research state that simultaneously, all independent variables have a significant influence on the human development index. Partially, local revenue has a positive and significant effect, the poverty level has a negative and significant effect, while the unemployment rate has a positive but no effect.
Competitive Strategy Of Wholesalers Using Digital Business In Banjarmasin Nour Halisa, Novia; Maulina, Dessy; Anggraini, Dita; Nur Asyifa, Rika; Saputri, Sherly
Hut Publication Business and Management Vol. 4 No. 1 (2024): Hut Publication Business and Management
Publisher : PT. Hanken Sukses Jaya

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Abstract

This study aims to analyze the development of digital technology in supporting businesses run by traders and analyze strategies that can be developed to increase the competitiveness of Wholesale Market traders in Banjarmasin City. The method used in this research is qualitative research with a survey approach ie do field research ( field research ) on wholesale market traders in the city of Banjarmasin. Informants selected in this study were the Head of the Department of Trade and Industry of the City of Banjarmasin, traders and business people at the Banjarmasin Wholesale Market. Research results explain part Most traders in the Sudimampir market have implemented digital business. Apart from that there is Online business can attract more consumers not only within the city but also outside the region as well promote online with flexible time and profitable for traders. Furthermore The use of social media as a means of promotion by merchants cannot be separated from the marketing strategy, namely advertising, marketing through e-commerce, and promotions price . Keywords: Digital Business, Wholesale market
Co-Authors Anggraini, Dita Dessy Maulina Ika Chandriyanti Nour Halisa, Novia Saputri, Sherly