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All Journal Jurnal Manajemen Teknologi dan Sistem Informasi
Molwen, Elsa
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Computer Science & IT

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Persepsi Manfaat dan Kemudahan dalam Penggunaan E-wallet DANA: Studi Adopsi Teknologi Finansial Digital pada Mahasiswa Universitas Dinamika Bangsa Molwen, Elsa; Caroline, Caroline; Tamia, Brenda Aouren; Yulina, Putri Dea; Lie, Jason; Yossinomita, Yossinomita
Jurnal Manajemen Teknologi Dan Sistem Informasi (JMS) Vol 5 No 2 (2025): JMS Vol 5 No 2 September 2025
Publisher : LPPM STIKOM Dinamika Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33998/jms.2025.5.2.2535

Abstract

In the digital era, financial technology has become an essential part of everyday life, particularly for students who are highly adaptive to innovations such as electronic wallets. This study aims to analyze the effect of perceived usefulness (PU) on the use of the DANA e-wallet among students of Universitas Dinamika Bangsa (UNAMA), with perceived ease of use (PEOU) as a mediating variable. The research employed a quantitative approach by distributing questionnaires and analyzing the data using SmartPLS. The findings reveal that PU significantly influences both PEOU and actual use (AU). However, PEOU does not have a significant effect on AU, and PU through PEOU also does not significantly influence AU. These results indicate that although perceived usefulness is the primary factor driving e-wallet adoption, perceived ease of use does not act as a strong mediating variable. This study recommends that e-wallet providers focus on enhancing useful features and offering user education to improve the experience and adoption of financial technology among students.
Co-Authors Caroline Caroline Lie, Jason Tamia, Brenda Aouren Yossinomita Yulina, Putri Dea