Eko Andri Wibowo
Universitas Pamulang

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Pemanfaatan Media Sosial Dalam Digital Marketing Amar Naufal Al-kharits; Nazar Maulana; Muhamad Bustomi; Eko Andri Wibowo; Ageng Samudro Ndiko Laksono
Jurnal Sinergi Sistem Informasi Pengabdian Masyarakat Vol 1 No 1 (2025): Jurnal Sinergi Sistem Informasi Pengabdian Masyarakat
Publisher : PT Jurnal Cendekia Indonesia

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Abstract

The advancement of information technology has transformed the way products are marketed globally, with social media now serving as one of the primary tools in digital marketing strategies. This Community Service Program (PKM) aimed to educate students at SMK YMIK Joglo on how to effectively utilize social media to support digital marketing, whether for personal or business purposes. Held on November 20, 2024, the program employed an interactive approach that included lectures, discussions, case simulations, and hands-on practice using digital platforms such as Instagram and TikTok. Topics covered included an introduction to digital marketing, the fundamentals of personal branding, techniques for creating engaging content, and the use of visual design tools like Canva. The implementation results showed that participants experienced improved understanding of digital marketing concepts and were able to independently create appealing promotional content. The high level of participation during Q&A and practical sessions demonstrated that interactive methods are highly effective for delivering material. This program is expected to serve as a starting point for fostering a digital entrepreneurial spirit among students and encouraging the productive use of social media. Support from the school, supervising lecturer, and guest speakers played a vital role in the program's success. The activity also lays a foundation for future initiatives aimed at enhancing digital literacy in vocational education environments.
Analisis Sistem Informasi Website To Do List Menggunakan Metode Agile Eko Andri Wibowo
Journal of Information Systems and Business Technology Vol 1 No 1 (2025): Journal of Information Systems and Business Technology
Publisher : PT Jurnal Cendekia Indonesia

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Abstract

Advances in information technology have facilitated the birth of various applications designed to increase user productivity, one of which is a web-based To Do List application. This study aims to evaluate the information system of the To Do List application using the Agile method approach. The selection of the Agile method is based on its ability to provide high flexibility in the software development process through an iterative approach and ongoing team collaboration. In implementing this study, the development stages were carried out systematically starting from planning, interface design, feature implementation, to testing system functionality. The research findings indicate that the application of the Agile method is able to increase the system's ability to adapt to user needs dynamically, accelerate the development process, and ensure that each feature functions as expected. The results of this study are expected to be a reference for the development of similar information systems that prioritize an adaptive and user-centered approach.
Analisis Sistem Informasi Website Point Of Sale Menggunakan Metode System Development Life Cycle (SDLC) Prototype Eko Andri Wibowo; Afgiyan Muslim; Fahri Husaini
Journal of Information Systems and Business Technology Vol 1 No 4 (2025): Journal of Information Systems and Business Technology
Publisher : PT Jurnal Cendekia Indonesia

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Abstract

This study analyzes a website Point of Sale (POS) information system as a key solution to improve transaction efficiency and inventory management accuracy. We implemented the System Development Life Cycle (SDLC) Prototype Method, an approach that enables rapid and iterative development of a working system model. The goal was to validate and refine crucial features, such as the checkout process, CRUD product data, and pricing calculations, by engaging intensive user feedback from the outset. The system analysis results showed that the Prototype model successfully accelerated adaptation to functional requirements and maintained transaction data integrity. Validation of system functionality through Black Box Testing confirmed that all developed features worked accurately, proving that the SDLC Prototype is an effective framework for implementing a simple POS system.