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All Journal JURNAL ILMU SOSIAL RESLAJ: Religion Education Social Laa Roiba Journal
Syarifah Najua Amira
Universitas Panca Bhakti
Religion Economics, Econometrics & Finance Education Environmental Science Social Sciences

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Analisis Pengendalian Internal dan Dompet Digital Terhadap Keberhasilan UMKM Mempawah dengan E-Marketing Sebagai Moderasi Syarifah Najua Amira; Febriati Febriati; Ali Afif
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 12 (2025): RESLAJ: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i12.10508

Abstract

This study aims to determine how internal control systems, digital wallets, and e-marketing affect the success of MSMEs in Mempawah Regency. A quantitative research method was used. The data was analyzed using Partial Least Squares (PLS)-based Structural Equation Modeling (SEM). Data were obtained from 100 MSME respondents in Mempawah Regency through purposive sampling. The analysis results show that internal control systems influence the success of MSMEs. Likewise, digital wallets have been proven to influence the success of MSMEs. Conversely, e-marketing does not influence the success of MSMEs. In the meantime, the impact of internal control systems on MSMEs' success could be mitigated by e-marketing interactions. Likewise, e-marketing interaction was able to moderate The impact of digital wallets on the success of MSMEs. Therefore, it can be concluded that MSMEs' prosperity is significantly impacted by internal control systems and digital wallets, while the role of e-marketing is still less than optimal.
ASSESSING MAFINDO’S COMMUNICATION APPROACH IN THE TULAR NALAR PROGRAM: A STUDY OF DIGITAL LITERACY FOR THE ELDERLY IN BANDA ACEH Syarifah Dhamratus Shiddiqah; Febri Nurrahmi; Nasya Bahfen; Tanzir Masykar
JURNAL ILMU SOSIAL Vol 24, No 1 (2025)
Publisher : Faculty of Social and Political Sciences, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jis.24.1.2025.122-144

Abstract

Internet use in Indonesia continues to increase across all age groups, including the elderly. However, limited digital skills make the elderly particularly vulnerable to hoaxes and digital crimes. In Aceh, this issue is especially concerning, as the province was identified among the top three regions with the highest hoax dissemination in 2019. In response, the Indonesian Anti-Slander Society (Mafindo), through its Tular Nalar program, aims to provide digital literacy education to vulnerable groups, including the elderly. This study explores the communication strategy employed by Mafindo Aceh in implementing the Tular Nalar Lansia program in Aceh. Guided by Charles Berger’s Planning Theory and Hafied Cangara’s communication strategy model, the study adopts a qualitative case study approach to offer a contextually relevant analysis. Data were gathered through interviews with the Mafindo Aceh Coordinator, two facilitators, and three elderly participants, along with non-participant observations and document analysis. Findings reveal that although the program was implemented in a structured manner, several weaknesses remain, such as the lack of localized research, inadequate participant selection, and limited evaluation mechanisms. The study underscores the need for communication strategies that are inclusive, culturally sensitive, and tailored to the elderly’s abilities to enhance the impact of digital literacy initiatives.
Co-Authors Ali Afif Febri Nurrahmi Febriati Febriati Nasya Bahfen Tanzir Masykar