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All Journal Proceedings International Conference on Marine Tourism and Hospitality Studies
Amiruddin Hamzah
Politeknik Pariwisata Makassar, Jl. Gn. Rinjani Jl. Metro Tj. Bunga No.1, Tj. Merdeka, Kec. Tamalate, Kota Makassar, Sulawesi Selatan 90224, Indonesia
Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Other

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Analysis of Human Resource Needs for Organizing Events in the MICE Industry: A Study in South Sulawesi Province Amiruddin Hamzah; Muh Rusdi; Andi Abriani
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.345

Abstract

This research analyzes human resource needs in the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry in South Sulawesi Province. This research focuses on three main aspects: the development of the event business, the need and availability of human resources for event organizers, and the skill competencies needed by the industry in organizing events in South Sulawesi. The research method used is qualitative research. This data is analyzed to provide a comprehensive description of the actual conditions and human resource needs in the MICE industry in South Sulawesi and become a reference for stakeholders in developing human resources in the MICE industry sector. The research results show that 1). The development of the Event Business in South Sulawesi has great potential because it is supported by adequate infrastructure such as the International Airport, toll roads, Convention Center Building, malls, hotels, and transportation facilities) and the availability of complete entertainment and shopping centers, culinary, and support. local community. 2). - There are not enough MICE HR professionals in South Sulawesi. Many events are held each year, but not enough workers have the right skills. Event service entrepreneurs often have to recruit volunteers who are not competent. 3). The skill competencies needed by the industry in organizing events in South Sulawesi are competencies for Event Registration, Event Stand Building, Event Logistics, Event Marketing Communication, Event Venue Management, Event Liaison Officer, Event Destination Bidding certification clusters in the 2020 MICE field certification scheme.
HUMAN RESOURCE MANAGEMENT IN THE MICE INDUSTRY: A SUSTAINABLE TRANSFORMATION APPROACH Andi Hasbi; Wim J. Winowatan; Amiruddin Hamzah; Agus Agus
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 2 No. 1 (2025): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v2i1.828

Abstract

The MICE (Meetings, Incentives, Conferences, and Exhibitions) industry continues to grow rapidly and has a significant impact on the economy, particularly in the food and beverage (F&B) sector. Human resource (HR) management in this sector plays a crucial role in the success of events, as HR skills are directly related to service quality and participant satisfaction. This study aims to explore the skills required by HR in managing food and beverage services at MICE events and how effective HR management can enhance the success of such events. The study uses a qualitative design with surveys and case studies. Informants consist of employees working in the F&B sector who are involved in managing MICE events in Makassar and Bone Regency. Data were collected through questionnaires identifying key skills in F&B management and HR management practices implemented by organizers. Semi-structured interviews with event managers were conducted to gain deeper insights into HR management practices. Data were analyzed descriptively to evaluate the relationship between HR quality and event success. The findings show that communication skills, customer service, and managerial skills in F&B logistics are the core competencies required by HR in the MICE sector, and effective HR management can enhance participant satisfaction. Good HR management, with a focus on communication and managerial skills, has been proven to improve the success of MICE events, particularly in the food and beverage sector. This study provides new insights into the importance of HR management in the F&B sector to enhance the quality of MICE events, as well as practical recommendations for developing HR skills in this industry.
Co-Authors Agus Agus Andi Abriani Andi Hasbi Muh Rusdi Wim J. Winowatan