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All Journal Branding: Jurnal Manajemen & Bisnis Jurnal Pengabdian Masyarakat Multidisiplin Sawala Cendekia: Jurnal Peneiltian Multidisiplin
Sandi Setiadi
Universitas Linggabuana PGRI Sukabumi
Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences Other

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TRANSFORMASI LIMBAH TEMPE MENJADI PUPUK ORGANIK CAIR RAMAH LINGKUNGAN Rizky Maulana; Sandi Setiadi; Eva Shopia Suwandi
HARUPAT: Jurnal Pengabdian Masyarakat Multidisiplin Vol. 1 No. 1 (2025): Mei
Publisher : PT. ABIG RIZKY PUBLISHER

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Abstract

Tempe is a fermented soybean product commonly consumed by Indonesian people. The existence of the tempe industry is quite easy to find, especially in Gunungbatu Village, Cilograng District, Lebak Regency, Banten Province. In addition to contributing to the community's economy, this industry also raises a number of problems. The tempe production process produces liquid waste that has the potential to pollute the environment if not handled properly. One solution to reduce the negative impact of this waste is to process it into liquid organic fertilizer. This program aims to enable the community to utilize liquid tempe waste as a basic ingredient for liquid organic fertilizer, so that waste is not wasted and can provide benefits. Before the program was implemented, observations were made on the number of tempe industries that would be used as samples. Waste sampling was carried out from five different tempe production locations. In implementing the program, a socialization method was used through counseling and direct practice. The fertilizer making process is carried out by utilizing tempe waste and EM4 as an activating material. This program consists of two main parts: socialization containing information about environmental issues, waste, and the benefits of liquid organic fertilizer; and fertilizer making practices that are carried out directly and followed by industry players. The entire series of activities went well and are expected to be a sustainable step in utilizing tempe waste to reduce environmental pollution.
PENGUATAN KOMPETENSI DIGITAL MARKETING MELALUI PEMANFAATAN MARKETPLACE PADA SISWA SMK PENGUJI KOTA SUKABUMI Sugih Prakoso; Muhammad Zaky; Sandi Setiadi
HARUPAT: Jurnal Pengabdian Masyarakat Multidisiplin Vol. 1 No. 2 (2025): November
Publisher : PT. ABIG RIZKY PUBLISHER

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The rapid development of digital technology requires the enhancement of human resource competencies, particularly in the field of digital marketing. Vocational high school (SMK) students, as prospective workers and young entrepreneurs, need to be equipped with digital marketing skills that are relevant to the demands of the business and industrial sectors. However, students’ understanding and skills in utilizing marketplaces as a medium for developing online businesses remain limited. This community service activity aims to strengthen digital marketing competencies through the utilization of marketplaces among students of SMK Penguji, Sukabumi City. The implementation method consisted of preparation, training, mentoring, and evaluation stages using a participatory and practical approach. The results showed an improvement in students’ knowledge and skills in managing marketplace accounts, creating promotional content, and applying basic digital marketing strategies. In addition, the activity increased students’ motivation, self-confidence, and entrepreneurial spirit. Therefore, this program is considered effective in enhancing vocational students’ readiness to enter the workforce and develop independent online businesses.
ANALISIS HARGA POKOK PRODUKSI SEBAGAI DASAR PENETAPAN HARGA JUAL UMKM ABIG BERKAH Niken Safitri; Rizky Maulana; Sandi Setiadi; Fithri Suciati
Sawala Cendikia : Jurnal Penelitian Multidisiplin Vol. 1 No. 02 (2025): September
Publisher : PT. ABIG RIZKY PUBLISHER

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This study aims to analyze the calculation of the Cost of Production (COP) as a basis for determining the selling price at UMKM Kedai Abig Berkah in Sukabumi. Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in supporting the national economy; however, they often face structural challenges in implementing accurate production cost recording systems. The main problem identified is the use of a very simple and unsystematic COP calculation practice, in which the owner only sums up the main raw material costs and direct labor costs, without including factory overhead costs such as depreciation of kitchen equipment and utility expenses in detail. This research employs a qualitative descriptive approach, with data analysis methods consisting of data reduction, data presentation, and conclusion drawing. The findings reveal a significant discrepancy between the MSME’s internal calculation of Rp18,290 per portion and the application of the full costing method, which results in a COP of Rp36,360 per portion. Using a cost-plus pricing approach with a target profit margin of 15%, the recommended selling price is Rp42,000 per portion, which is Rp16,841 higher than the current selling price of Rp25,000. In conclusion, inaccurate COP calculation leads to underpricing, which potentially undermines profit margin stability and business competitiveness. Therefore, the implementation of comprehensive cost accounting is essential as a foundation for sustainable business strategy
TRANSFORMATION OF SMES IN WEST JAVA: BUILDING NATIONAL ECONOMIC RESILIENCE THROUGH DIGITAL INNOVATION Evi Mafriningsianti; Sandi Setiadi
Branding: Jurnal Manajemen dan Bisnis Vol 4 No 2 (2025): BRANDING: Jurnal Manajemen dan Bisnis
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jb.v4i2.51590

Abstract

This study aims to analyze the effect of digital transformation, MSME innovation, and government policies on the sustainability of Micro, Small, and Medium Enterprises (MSMEs) in West Java, with Human Resource (HR) capacity as a moderating variable. Using a quantitative approach with a causal design, this study tests hypotheses through Structural Equation Modeling (SEM) with the help of SmartPLS software. The research population consists of active MSMEs in West Java Province, with a minimum sample of 99 respondents selected using stratified purposive sampling. The results show that digital transformation has a positive and significant effect on MSME sustainability. MSME innovation also shows a very strong and dominant positive effect on business sustainability. In addition, government policies also contribute positively and significantly to the sustainability of MSMEs, although the impact is relatively weaker. However, an important finding is that human resource capacity does not significantly moderate the relationship between digital transformation, innovation, and government policies on the sustainability of MSMEs. This is likely due to the low digital literacy of MSME human resources or because the innovations carried out are still simple and do not require high human resource skills.
Co-Authors Eva Shopia Suwandi Evi Mafriningsianti Fithri Suciati Muhammad Zaky Niken Safitri Rizky Maulana Sugih Prakoso