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All Journal Jurnal Ilmu Multidisplin
Juliater Simarmata
Trisakti Institute of Transportation and Logistics, Jakarta, Indonesia.
Agriculture, Biological Sciences & Forestry Computer Science & IT Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Ship Management Joint Venture (SMJV), PT Pertamina International Shipping (PIS) with Nippon Yusen Kabushiki Kaisha (NYK) Yusuf Indra Pasau; Nuraini Dessy Winiastuty; Juliater Simarmata
Jurnal Ilmu Multidisiplin Vol. 4 No. 1 (2025): Jurnal Ilmu Multidisplin (April–Mei 2025)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jim.v4i1.842

Abstract

The Ship Management Joint Venture (SMJV) between PT Pertamina International Shipping (PIS) and Nippon Yusen Kabushiki Kaisha (NYK) aims to enhance the efficiency and effectiveness of ship operations. This study seeks to explore the collaboration strategies of both companies in facing intense competition within the ship management industry, as well as sustainability challenges related to carbon emission reduction. The objective of this research is to analyze the impact of SMJV on PIS's operational and financial performance, as well as to evaluate the synergies created through this partnership. The methodology employed includes in-depth interviews with managers from PIS and NYK, along with the analysis of documents related to post-implementation performance of SMJV. The findings indicate that this collaboration successfully reduced operational costs and improved customer satisfaction, with a revenue growth of 15% over the next two years. Furthermore, organizational culture challenges were addressed through cross-cultural training programs, improving communication and operational efficiency. Recommendations for PIS and NYK include continuously evaluating and developing the SMJV strategy, as well as strengthening risk management related to market changes. This study provides important insights into how SMJV can serve as a strategic model for other companies in the increasingly competitive and sustainable shipping industry.
Segmentation Strategy and Company Positioning in Business Development to Increase Competitiveness (Case Study of PT Bangun Desa Logistindo) Bharata Nugraha; Madi Pradana; Juliater Simarmata
Jurnal Ilmu Multidisiplin Vol. 4 No. 1 (2025): Jurnal Ilmu Multidisplin (April–Mei 2025)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jim.v4i1.843

Abstract

The global logistics industry in Asia has witnessed significant growth, driven by globalization, technological advancements, and the e-commerce boom. Indonesia, with its strategic location and inter-island transportation complexities, offers unique challenges and opportunities. This study explores the business strategies of PT Bangun Desa Logistindo (BDL), a leading domestic logistics provider, using SWOT, IFAS, and EFAS analyses to assess its position in the market. Key strengths identified include BDL’s strategic location, modern facilities, and advanced technologies. However, high operational costs and reliance on infrastructure quality emerge as notable weaknesses. External opportunities, such as the rapid growth of e-commerce and government initiatives like the National Logistics Ecosystem (NLE) program, present avenues for expansion. Conversely, challenges like intense competition, regulatory barriers, and stagnant cargo volume growth persist. The study emphasizes the need for BDL to capitalize on its strengths and external opportunities while mitigating vulnerabilities. Proposed strategies include infrastructure optimization, operational digitization, and strategic partnerships to enhance efficiency and competitiveness. These measures aim to drive sustainable growth, strengthen market positioning, and solidify BDL’s role as a key player in Indonesia’s logistics sector. By aligning internal capabilities with external opportunities, BDL is well-positioned to adapt to industry dynamics and contribute to Indonesia's evolving logistics ecosystem.
Co-Authors Bharata Nugraha Madi Pradana Nuraini Dessy Winiastuty Yusuf Indra Pasau