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All Journal IIJSE Jurnal Kewirausahan dan Multi Talenta (JKMT)
Sri Sulandjari
Universitas Kristen Satya Wacana, Salatiga, Indonesia
Economics, Econometrics & Finance Education Social Sciences

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Adoption of Digital Technology by Embroidery Entrepreneurs in Salatiga City (Case Study on Small Business Convection Persada, Tingkir) Dhama Cristin Tegar Yuliana; Sri Sulandjari
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 1 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i1.5921

Abstract

This research explores the adoption of digital technology in embroidery in a case study at Konveksi Persada Tingkir. Technology adoption plays a vital role in determining productivity, innovation, and business journey. The development of embroidery technology will make the production process easier, starting from the use of computers in the sewing and embroidery process. The transition from manual embroidery techniques to computer-based embroidery is a strategic step to increase productivity, product quality, and business competitiveness in an increasingly competitive market. This research uses mixed methods, qualitative and quantitative with a case study method. At Persada Company, entrepreneurs who become owners and managers have considerations in adopting computer technology to increase customer satisfaction and expand target markets. When comparing the level of technological sophistication, computer embroidery relies more on technoware, while manual embroidery relies more on humanware. The adoption of computer embroidery technology was able to increase production speed up to five times compared to manual techniques, with an average production reaching 160 units per day. In addition, the accuracy of embroidery results increased by 1.16 times, with product defect rates reduced by 58%, providing a significant impact on operational efficiency. This technology also makes it easier for the production process, which previously relied heavily on the skills of human operators, to now become more automated and consistent in terms of final results. The results of this research show that the adoption of digital technology, especially computer embroidery, is an effective solution for improving the performance of small and medium enterprises in the textile and convection sectors.
Model Bisnis Berkelanjutan dalam Budaya Sasi: Studi Kasus di Jemaat GPM Haruku-Sameth Regina Yunitha Patikaloba; Sri Sulandjari
Jurnal Kewirausahaan dan Multi Talenta Vol. 4 No. 4 (2026): Jurnal Kewirausahan dan Multi Talenta (Oktober - Desember 2026)
Publisher : Siber Nusantara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jkmt.v4i4.877

Abstract

Kearifan lokal sasi telah lama menjaga sumber daya alam di Maluku, tetapi belum banyak  dikaji sebagai model bisnis berkelanjutan karena kajian terdahulu lebih menyoroti aspek sosial, ekologis, dan teologis. Penelitian ini bertujuan mendeskripsikan model bisnis berkelanjutan dalam budaya sasi di Jemaat Gereja Protestan Maluku Haruku-Sameth. Penelitian ini menggunakan pendekatan kualitatif dengan studi kasus deskriptif, dengan Soft Systems Methodology sebagai kerangka utama dan analisis rantai nilai sebagai kerangka mikro pada unsur transformasi. Data dikumpulkan melalui observasi, wawancara mendalam terhadap delapan belas informan, dan dokumentasi, kemudian diperiksa keabsahannya dengan teknik triangulasi. Hasil menunjukkan bahwa Sasi Lompa terutama menghasilkan manfaat ekologis, ketahanan pangan, dan solidaritas sosial, sedangkan Sasi Kelapa memiliki potensi ekonomi yang bersifat lebih langsung. Tantangan utamanya meliputi perbedaan kewenangan antara lembaga adat dan gereja, kemampuan pengolahan hasil kebun yang terbatas, akses pasar yang sempit, serta lemahnya posisi tawar petani. Kebaruan penelitian ini terletak pada pemaduan kedua kerangka penelitian tersebut yang menghasilkan model peningkatan nilai tambah berjalur ganda, yakni logika pasar untuk hasil kebun dan ekonomi moral untuk ikan lompa. Pada Upgrading Rantai Nilai Sasi Kelapa, pembentukan koperasi ditujukan untuk meningkatkan daya tawar kolektif dan melokalisir nilai tambah. Untuk itu, perlu didahului kajian kelayakan keuangan.
Co-Authors Dhama Cristin Tegar Yuliana Regina Yunitha Patikaloba