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All Journal Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat
Sangidatus Sholiha
Universitas Muhammadiyah Metro, Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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PENDAMPINGAN SOCIAL BEHAVIOUR TERAPHY DAN CLASSICAL CONDITIONING TERAPHY PADA KOMUNITAS PEDULI ANAK AUTIS Sangidatus Sholiha; Hadi Pranoto; Al Um Aniswatun Khasanah
ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 2 (2024): (Oktober 2024)
Publisher : LPPM Institut Agama Islam (IAI) Ibrahimy Genteng Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69552/abdi_kami.v7i2.2612

Abstract

The purpose of this service is to provide support and assistance to children with autism through the implementation of Social Behavior Therapy and Classical Conditioning Therapy. The methods used in implementing this service involve counseling based on counseling service cards, seminars, workshops, and pre-tests and post-tests to measure the effectiveness of the program. The results of the service showed that 85% of parents and caregivers were satisfied with the program, and there was a significant increase in the social skills and adaptive behavior of children with autism. The sustainability of this program is supported by intensive training for caregivers and parents, which ensures consistent application of therapy. This program is expected to be a model for other communities in implementing behavioral therapy for children with autism, creating a more supportive and inclusive environment for them in the future.
Application of Structural Equation Modeling (SEM) to Analyze the Factors Influencing Purchase Decisions of Lampung Traditional Handicraft Products in Gunung Sugih Ahmad Imron; Sangidatus Sholiha; Fajri Arif Wibawa
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 8 No. 2 (2026): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v8i2.10995

Abstract

This study examines factors influencing consumer purchase decisions for traditional handicraft products in Lampung, where local cultural potential has not been fully transformed into economic strength due to weak marketing strategies. Using a quantitative causal approach, data were collected from 100 respondents through convenience sampling and analyzed with PLS-SEM using SmartPLS 4. The results indicate that product quality, uniqueness, service quality, and digital marketing have a significant positive effect on purchasing decisions, while price does not show a significant influence. The model explains 68.1% of the variance in buying behavior, demonstrating strong predictive power. The findings suggest that consumers prioritize uniqueness, quality, and effective digital marketing over price considerations. This study contributes to educational and entrepreneurial development by providing practical insights for marketing strategy formulation. entrepreneurship education, digital marketing learning, and product creativity, while supporting the application of marketing and entrepreneurship theories in educational and practical contexts.
Co-Authors Ahmad Imron AL UM ANISWATUN KHASANAH Fajri Arif Wibawa Hadi Pranoto