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This Author published in this journals
All Journal AL-ARBAH: Journal of Islamic Finance and Banking Jurnal Ilmu Ekonomi, Pendidikan dan Teknik (IDENTIK)
Akbar, Ananda Rizki
Unknown Affiliation
Religion Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Engineering

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Peran Revolusi Teknologi Informasi Dalam Mendorong Perubahan Sosial Dan Ekonomi Global Akbar, Ananda Rizki; Nasution, Muhammad Irwan Padli
Jurnal Ilmu Ekonomi, Pendidikan dan Teknik Vol. 3 No. 1 (2026): IDENTIK - Januari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/identik.v3i1.1079

Abstract

The development of information technology (IT) has been a major catalyst in changing the social and economic landscape of the world. This revolution, which began with the era of computerization and continues with artificial intelligence (AI), has brought fundamental changes to work patterns, social structures, and the global economic order. This study aims to analyze how IT transformation affects social and economic dynamics, while examining emerging challenges such as the digital divide, data privacy, and the ethical implications of automation and algorithms. The results of the study show that although IT promotes efficiency and innovation, social sustainability can only be achieved through inclusive policies, digital literacy, and ethical technology governance.
Transforming Customer Loyalty: The Synergy of Experience, Corporate Image, and Digital Marketing at BPRS Dana Amanah Surakarta Akbar, Ananda Rizki; Mawadah, Sokhikhatul; Furqon, Ahmad
AL-ARBAH: Journal of Islamic Finance and Banking Vol. 8 No. 1 (2026)
Publisher : Universitas Islam Negeri (UIN) Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/al-arbah.2026.8.1.28785

Abstract

Purpose - This study aims   to determine the effect of customer experience variables, company image, and digital marketing on customer loyalty. Method - This research uses quantitative research methods. The data used is primary data with a sample of 100 samples. Sampling is done by accidental sampling technique which is a sampling technique based on coincidence and availability if the sample encountered is suitable as a data source. Result - The results of this study indicate that customer experience variables, company image, and digital marketing have a significant positive effect on customer loyalty. Implication - This study examines the influence of customer experience variables, company image, and digital marketing on customer loyalty at BPRS Dana Amanah Surakarta. Originality - These findings provide a basis for BPRS Dana Amanah Surakarta to always pay attention to service excellence to customers because it will affect the experience when transacting, maintaining the image of BPRS Dana Amanah. Keywords: Customer Experience, Corporate Image, Digital Marketing, and Customer Loyalty
Co-Authors Ahmad Furqon Nasution, Muhammad Irwan Padli Sokhikhatul Mawadah