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Analisis Strategi Optimalisasi Proses Produksi Untuk Maksimisasi Profit di Hisana Fried Chicken Putra Hulu, Billy Steven Naldo; Tarigan, Adriel Enda Hagana; Silaen, Nerli Cinthya Delvi; Mardhiyah, Ainun
Madani: Jurnal Ilmiah Multidisiplin Vol 2, No 12 (2025): Januari
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14564486

Abstract

This study aims to analyze the strategy of optimizing the production process at Hisana Fried Chicken in an effort to maximize profit. Through a qualitative approach, this study collected data from interviews with management and employees, as well as direct observation at the production site. The results of the study indicate that the application of modern technology, employee training, and efficient supply chain management are the keys to increasing productivity and profitability. This study also provides recommendations for companies to improve innovation and strategies that have been implemented.