Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal community: Pengawas Dinamika Sosial Indonesian Journal of Sociology, Education and Development (IJSED)
Mahendra, Afryan Fahri
Unknown Affiliation
Humanities Education Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Rasionalitas Peternak Sapi Perah terhadap Usaha Ekonomi Desa KUD Sumber Makmur Ngantang : Analisis Perspektif Samuel Popkin Setiawan, Aldo Wahyu; Mahendra, Afryan Fahri; Aqilla, Ericha Fitri Nuril; Selhbi, Occi Beauty; Hima, Salsa Aslihatul; Arridlo, Dimas Bagus Batoro Alam
Indonesian Journal of Sociology, Education, and Development Vol 7 No 2 (2025): Juli-Desember 2025
Publisher : Asosiasi Profesi Pendidik dan Peneliti Sosiologi Indonesia (AP3SI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52483/hj5jwz75

Abstract

This study examines the rationality of dairy farmers who are members of KUD Sumber Makmur Ngantang from the perspective of Samuel Popkin's ‘Rational Peasant’ theory. This research uses a descriptive qualitative approach, data collected through participatory observation, in-depth interviews, and documentation of cooperative archives to explore the motives, economic mechanisms, and benefits of cooperative membership. Informants were selected by purposive sampling, including small, medium, and large-scale farmers, as well as cooperative management. Data analysis included data reduction, presentation, and verification with validity testing through triangulation, extended observation, member check, and supervisor consultation. Results showed that dairy farmers rationally joined the cooperative to ensure income stability, access to feed and animal health services, and market certainty through an exclusive partnership with PT Nestlé Indonesia. KUD provides reciprocity in the form of a quality-based milk payment system, savings and loan facilities, feed subsidies, and technical training, which increases income, reduces risk, and strengthens farmers' social capital. These findings reinforce the relevance of Popkin's theory in the context of village cooperatives and affirm the role of cooperatives as motors of local economic development and dairy farmers welfare.  
Seesaw Effect: Preferensi Rasional dalam Fenomena Pergeseran Konsumen Pertamina ke Shell Putri, Zulfa Meutia; Mahendra, Afryan Fahri; Rizki, Nikmatul; Diandra, Qonita Alysia Salma; Nurani, Anjani Mahestika; Waskito, Waskito
Jurnal Community Vol 11, No 2 (2025)
Publisher : Prodi Sosiologi FISIP Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jcpds.v11i2.12345

Abstract

The trust crisis surrounding Pertamina following the fuel adulteration scandal prompted a notable shift in consumer preferences and exposed a conceptual gap in understanding how rational action is formed under conditions of institutional delegitimization. Previous studies tend to treat Weberian rationalities as discrete categories, leaving unexplored how these forms interact during episodes of reputational crisis. Employing a qualitative phenomenological approach with 12 participants, this study draws on in-depth interviews, field observations, and thematic coding analysis to examine consumer transitions from Pertamina to Shell. The findings reveal that consumer actions do not manifest as four isolated types but rather as a continuum of interwoven rationalities instrumental, economic, value-oriented, and traditional shaped dynamically by crisis experiences, accessibility, and everyday consumption habitus. These insights extend Weber’s theory of social action by demonstrating that rationalities are not static attributes but situational and fluid across contexts of uncertainty. The study further introduces the Seesaw Effect as a conceptual contribution, explaining how the erosion of Pertamina’s reputation simultaneously elevates Shell’s legitimacy. Practically, the findings underscore that institutional reputation, service integrity, and transparency are central determinants in sustaining public trust within competitive fuel markets.
Co-Authors Aqilla, Ericha Fitri Nuril Arridlo, Dimas Bagus Batoro Alam Diandra, Qonita Alysia Salma Hima, Salsa Aslihatul Nurani, Anjani Mahestika Putri, Zulfa Meutia Rizki, Nikmatul Selhbi, Occi Beauty Setiawan, Aldo Wahyu Waskito Waskito, Waskito