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All Journal Zero : Jurnal Sains, Matematika, dan Terapan
Wiharja, Kemas Rahmat Saleh
Department of Informatics, Telkom University, Bandung, 40257, Indonesia
Agriculture, Biological Sciences & Forestry Chemistry Mathematics Physics

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Automated Social Media Advertising Poster Design Using a Multi-Agent AI Framework Putri, Christiana Naida; Wiharja, Kemas Rahmat Saleh
ZERO: Jurnal Sains, Matematika dan Terapan Vol 9, No 3 (2025): Zero: Jurnal Sains Matematika dan Terapan
Publisher : UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/zero.v9i3.27563

Abstract

This study proposes an automated system for social media advertising poster generation using a role-based multi-agent architecture implemented with CrewAI. The system decomposes the design task into three sequential agents responsible for text generation, visual asset recommendation, and grid-based layout optimization. A formal 12×12 discrete layout model is employed to represent spatial constraints, enabling consistent and structured poster composition. System performance was evaluated through user testing involving five respondents using a five-point Likert scale. The results show mean scores of 3.2 for content completeness, 3.6 for layout consistency, 3.8 for text relevance, and an overall performance mean of 3.4 (SD = 0.15), indicating satisfactory usability. From an applied mathematics perspective, this work contributes a computational layout formulation using grid discretization and rule-based optimization, as well as a quantitative evaluation of multi-agent coordination efficiency. The proposed framework demonstrates that agentic AI can effectively support structured visual content generation while maintaining user-controlled refinement.
Co-Authors Putri, Christiana Naida