Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Penelitian Pendidikan IPA (JPPIPA)
Mastam, Asnidar
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Education Materials Science & Nanotechnology Physics

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Analysis of Added Value and Development Strategy for The Coconut-Based Food Industry in North Sulawesi Province Pinatik, Herry F.; Tooy, Dedie; Montolalu, Maya Hendrietta; Saroinsong, Denny; Mastam, Asnidar; Mukhlis, Mukhlis; Koapaha, Teltje; Kaunang, Rine
Jurnal Penelitian Pendidikan IPA Vol 11 No 12 (2025): December
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i12.13236

Abstract

Problems in developing the coconut-based creative industry in North Sulawesi Province include limited business capital and modern processing technology, inconsistent product quality, and weak promotion and marketing. As a result, the Micro, Small, and Medium Enterprises (MSMEs) sector is unable to maximize the potential of coconuts as a significant source of added value. This study aims to examine the added value of coconut-based food products and formulate policy strategies for the development of coconut-based creative industries MSME level. The research method is added value analysis using the Hayami (1987) approach and SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) for policy strategy formulation. The results of the study show that the output value of coconut-based food products reaches IDR 250,000 per unit, with an added value of IDR 25,214 per product and an added value ratio of 71%. Labor compensation is recorded at IDR 3,044 per kilogram or 12% of the added value, while the profit obtained is IDR 22,170 per product or 88%. SWOT analysis recommends a development strategy oriented towards a combination of S-O (Strengths–Opportunities) and W-O (Weaknesses–Opportunities), through improving production capacity and quality, strengthening promotion, and building partnerships with stakeholders, facilitated by the local government
Co-Authors Dedie Tooy Denny Saroinsong Herry F. Pinatik Montolalu, Maya Hendrietta Mukhlis Mukhlis Rine Kaunang Teltje Koapaha