Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal YUME : Journal of Management Journal Of Engineering Sciences (Improsci)
Gunawan, Andrean
Unknown Affiliation
Civil Engineering, Building, Construction & Architecture Control & Systems Engineering Economics, Econometrics & Finance Electrical & Electronics Engineering Health Professions Industrial & Manufacturing Engineering Mechanical Engineering Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pengaruh Kualitas Produk dan Promosi Terhadap Keputusan Pembelian Produk Eiger Gunawan, Andrean; Fransisca, Cicilia Tifani; Devitasari, Nur Rinda
YUME : Journal of Management Vol 9, No 1
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yume.v9i1.10794

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk dan promosi terhadap keputusan pembelian produk Eiger. Penelitian menggunakan pendekatan kuantitatif dengan menyebarkan kuesioner kepada 105 responden yang pernah membeli atau menggunakan produk Eiger. Hasil analisis menunjukkan bahwa kualitas produk berpengaruh positif dan signifikan terhadap keputusan pembelian, begitu pula dengan promosi yang terbukti memiliki pengaruh signifikan dalam meningkatkan minat dan keyakinan konsumen. Secara simultan, kedua variabel tersebut berkontribusi dalam membentuk keputusan pembelian, sehingga peningkatan kualitas produk dan optimalisasi strategi promosi menjadi faktor penting bagi perusahaan untuk memperkuat daya saing. Penelitian ini diharapkan memberikan manfaat praktis bagi Eiger serta menjadi referensi bagi penelitian selanjutnya.Kata Kunci: kualitas produk, promosi, keputusan pembelian, Eiger.
Designing Ergonomic Work Aids to Improve Worker Productivity in Spring Mattress Manufacturing at PT Rentang Buana Niagamakmur Lias, Steven; Kurniawan, Daniel; Lihan, David; Gunawan, Andrean; Yogasara, Thedy; Susanto, Sani
Jurnal Improsci Vol 3 No 4 (2026): Vol 3 No 4 February 2026
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/improsci.v3i4.1085

Abstract

Background. PT Rentang Buana Niagamakmur is a spring mattress manufacturing company that faces a decrease in productivity due to worker discomfort and ergonomically suboptimal working postures Purpose. This study aims to identify the causes of workers' physical discomfort in the production process and design work aids that can improve comfort and productivity. Method. The research process began with data collection through observation and interviews to understand the activities of workers at the production station. The Nordic Body Map (NBM) was employed to identify workers’ musculoskeletal complaints, while Rapid Entire Body Assessment (REBA) was applied to evaluate ergonomic risk levels. Results. Based on the results of the analysis, the design of work aids was carried out using an ergonomic approach that suits the needs of workers at fabric measurement and foam cutting stations. Evaluation of the effectiveness of the aids was carried out by comparing REBA scores before and after the use of the aids. Conclusion. The results showed that the main physical complaints of workers were identified in the right wrist, waist, and calf. The design of work aids at the fabric measuring station lowered the REBA score from 11 to 3 (low risk), while the aids at the foam cutting station reduced the score from 7 to 3 (low risk). Implementation. The proposed work aids were shown to significantly reduce physical discomfort and improve productivity at both workstations.
Co-Authors Daniel Kurniawan Devitasari, Nur Rinda Fransisca, Cicilia Tifani Lias, Steven Lihan, David Sani Susanto Thedy Yogasara