Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Muqaddimah: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis
Hera Basri
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Penerapan Prinsip Syariah & BMC dalam UMKM pada Brand Moko Donuts Kota Parepare Muh. Fiqri Alif Utama; Muh. Akram Iswan; Hera Basri; St. Aulia; Rezki Fani
MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis Vol. 4 No. 1 (2026): Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/muqaddimah.v4i1.1734

Abstract

This study examines the implementation of sharia principles in the business management of MSME MOKO Donuts in Parepare City and analyzes how these principles are integrated into its business model. Using a qualitative case study approach, data were collected through observation, in-depth interviews with the owner, employees, and customers, and documentation. The analysis is grounded in five core principles of Islamic business ethics: tawhid, justice, free will, responsibility, and truthfulness. The findings indicate that MOKO Donuts has consistently applied sharia principles across operational, human resource, financial, and service dimensions, including the use of Islamic financial institutions to avoid riba. This study contributes to the literature by demonstrating that the integration of sharia principles with a structured business model can support ethical governance, customer trust, and business sustainability in MSMEs.
Co-Authors Muh. Akram Iswan Muh. Fiqri Alif Utama Rezki Fani St. Aulia