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All Journal Journal of Accounting Research, Utility Finance and Digital Assets (JARUDA)
Isna Septia
Unknown Affiliation
Economics, Econometrics & Finance

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ANALYSIS OF THE DEVELOPMENT AND FINANCIAL PERFORMANCE OF PT UNILEVER INDONESIA TBK IN THE LAST FIVE YEARS Neza Alkhaira; Isna Septia; Junita Munasari; Wulan Dara Sari Arhas; A. Hadi Arifin
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 3 No. 2 (2024): October
Publisher : PT. Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/jaruda.v3i2.290

Abstract

The Research This analyze development and performance finances of PT Unilever Indonesia Tbk in five years last . As A company operating in the fast moving consumer goods (FMCG) sector , Unilever is facing change behavior consumers , pressure global economy , as well as impact recovery post-pandemic . Research use method descriptive with approach studies library through report annual report finance , and literature supporters . Research results show that Unilever is capable maintain stability business although profitability experience fluctuations consequence increase cost production . Liquidity company still strong Because efficiency operational and strengthening digital strategy. In overall , Unilever pointed out resilience through strategy adaptation , strength brand , as well as commitment to sustainability .
Co-Authors A. Hadi Arifin Junita Munasari Neza Alkhaira Wulan Dara Sari Arhas