Lissa Rosdiana Noer
Sepuluh Nopember Institute of Technology, Surabaya, Indonesia

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Determinants of User Satisfaction in The Mypertamina Application With User Engagement as an Intervening Variable Gerdathias Putra; Lissa Rosdiana Noer
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5171

Abstract

The MyPertamina application developed by PT Pertamina aims to enhance the user experience in accessing fuel services in Indonesia. However, despite its widespread use, the application still has some shortcomings. Some users feel that the application does not fully meet their expectations, especially regarding speed, reliability, and the accuracy of the information provided. Additionally, technical issues such as bugs or errors in the application pose barriers that affect user satisfaction, which ultimately impacts the level of user engagement with the application. This study aims to examine how performance expectancy, effort expectancy, social influence, and information quality influence user satisfaction, mediated by user engagement. A survey was conducted among active users of the MyPertamina application who had made transactions using the app. Purposive sampling was used in this study because the researcher wanted to select respondents with specific characteristics, namely active users of the MyPertamina application who had made fuel and non-cash transactions. This study employed a quantitative approach using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with 130 respondents. The results showed that performance expectancy, effort expectancy, social influence, and information quality had a positive and significant impact on user satisfaction, mediated by user engagement. This study provides managerial implications for MyPertamina app developers to continuously improve the app's performance, ease of use, social influence, and the quality of information provided in order to enhance user satisfaction and engagement, thereby supporting sustained app usage. Developers should also pay attention to user feedback regarding technical issues and app quality to enhance the overall user experience.
The Effect of the Technology Acceptance Model and Theory of Planned Behavior on the Use of the New PLN Mobile Application Diah Puspita; Lissa Rosdiana Noer
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5198

Abstract

The New PLN Mobile application developed by PT PLN (Persero) aims to facilitate customers in accessing various electricity services, such as bill payments, purchasing electricity tokens, and submitting electricity service requests. Although widely downloaded, feature adoption and utilization remain suboptimal, especially among Generation Y. This study aims to analyze the factors influencing the acceptance of the application, such as perceived ease of use, perceived usefulness, perceived risk, and subjective norm, using the Technology Acceptance Model (TAM) and Theory of Planned Behavior (TPB) framework. The study also investigates how these factors influence users' attitudes, behavioral intentions, and actual system use of the New PLN Mobile application among Generation Y. A survey was conducted with 150 respondents from Generation Y in Jakarta. The research approach used a quantitative method with data analysis using Structural Equation Modeling (SEM-PLS). The results of the study indicate that all the factors tested—perceived ease of use, perceived usefulness, perceived risk, and subjective norm—have a significant effect on users' attitudes and their intention to use the application, which ultimately influences the actual use of the application. These findings are expected to provide deeper insights into the factors that drive technology adoption, especially among Generation Y, and offer practical recommendations for application developers to enhance user engagement. These findings highlight the need for apps that are easy to use, beneficial, secure, and socially supported to improve user engagement and satisfaction. Additionally, strategic targeting of Generation Y with engaging and relevant features, such as gamification and social media integration, can help increase sustainable application use.