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p-Index From 2021 - 2026
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All Journal Studia Ekonomika International Journal of Business, Marketing, Economics & Leadership
Ahembang
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Bridging Asymmetries in Crowdfunding: A Qualitative Review on the Interplay Between Entrepreneurial Signaling and Investor Perception Agustina, Selvi; Ahembang
International Journal of Business, Marketing, Economics & Leadership (IJBMEL) Vol. 3 No. 1 (2026): February: International Journal of Business, Marketing, Economics & Leadership
Publisher : LPPM STIE Kasih Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70142/ijbmel.v3i1.407

Abstract

This qualitative literature review explores the dynamic interplay between entrepreneurial signaling and investor perception in crowdfunding. It examines how various types of signals—such as team credibility, product quality, campaign narratives, and social proof—are interpreted by investors to mitigate information asymmetry. Drawing from recent empirical studies and theoretical advancements, this review highlights that investor decision-making is shaped by both rational evaluation and heuristic processing. Moreover, the study emphasizes the contextual influence of platform design, cultural norms, and emotional cues in shaping investment outcomes. By synthesizing diverse research findings, this paper offers a comprehensive understanding of how signaling strategies influence trust, legitimacy, and funding success in digital entrepreneurial finance. The review contributes to signaling theory and crowdfunding literature by clarifying the psychological and contextual mechanisms that bridge the knowledge gap between entrepreneurs and investors
Membangun Kurikulum Kewirausahaan yang Inklusif: Peran Strategis Literasi Keuangan dalam Meningkatkan Intensi Mahasiswa untuk Berwirausaha Ahembang; Yulianti, Grace
Studia Ekonomika Vol. 24 No. 1 (2026): Januari: Studia Ekonomika
Publisher : STIE KASIH BANGSA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70142/studiaekonomika.v24i1.403

Abstract

Kajian literatur kualitatif ini mengeksplorasi peran strategis literasi keuangan dalam meningkatkan intensi berwirausaha mahasiswa dalam kerangka kurikulum kewirausahaan yang inklusif. Studi ini mensintesis temuan empiris dari berbagai konteks pendidikan dan sosial ekonomi, yang menunjukkan bahwa literasi keuangan secara signifikan memperkuat efikasi diri dan persepsi kontrol perilaku mahasiswa—dua determinan utama dari niat berwirausaha. Selain itu, kurikulum kewirausahaan yang inklusif dan mengintegrasikan literasi keuangan melalui pembelajaran berbasis pengalaman, keterlibatan komunitas, dan pemanfaatan alat keuangan digital terbukti mampu mendorong kesiapan berwirausaha yang lebih tinggi. Namun demikian, masih terdapat kesenjangan dalam penerapan kurikulum semacam ini secara merata, khususnya di kalangan mahasiswa yang kurang terlayani. Kajian ini menekankan pentingnya pengembangan program pendidikan tinggi yang lebih aksesibel dan sensitif terhadap konteks lokal, yang mengombinasikan kompetensi finansial dengan praktik pedagogis yang inklusif.
Co-Authors Agustina, Selvi Grace Yulianti