Darmawan, Alif Isyawatul
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The Impact of Digitalization on Management Accounting and Business Decision Quality Usman, Asri; Alimuddin, Alimuddin; Darmawan, Alif Isyawatul; Fadhilati, Dzul
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.9076

Abstract

Companies and MSMEs must increase their capacity to make more adaptive and effective strategic and tactical decisions in response to developments in the digital world. This study examines how management accounting and management information systems (MIS) work together to make good business decisions in the digital age. The method used is a literature study, or literature review, conducted by searching for relevant scientific articles using a qualitative approach. The results of the review show that management accounting not only serves to record and control costs but also as a strategic tool that provides relevant, timely, and accurate information for decision makers. It has been proven that high-quality MIS can accelerate processes, improve data accuracy, reduce operational costs, and increase company competitiveness. The synergy between digital technology and management accounting enables more logical, effective, and responsive decision-making in response to changes in the business environment. However, its implementation is highly dependent on ready infrastructure, qualified human resources, and a supportive corporate culture. This study shows that digital transformation enhances the contribution of management accounting in strategic and tactical decisionmaking, although issues such as fear of change and system problems still need to be addressed.
LITERATURE REVIEW: PRAKTIK GREEN MARKETING DI BERBAGAI SEKTOR INDUSTRI Darmawan, Alif Isyawatul; Sultan, Nurul Maghfirah; Said, Darwis; Nagu, Nadhirah
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 6 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/2cet0512

Abstract

This study aims to examine green marketing practices across various industrial sectors. A literature review approach used to understand green marketing mechanisms, implemented innovations, consumer segmentation, and evaluation of sustainability-based strategies in each industry. This study summarizes findings from ten reputable scientific articles published between 2021 and 2025, covering the automotive, fashion and textile, cosmetics, food and beverage, tourism, and services (insurance) sectors. The analysis shows that each sector implements a different approach. In the automotive sector, effective strategies include low-emission vehicle innovation and consumer education to build trust in sustainability. In the fashion and textile sectors, innovation in materials and production processes plays a significant role in increasing perceived value and consumer purchase intention. In the cosmetics sector, packaging design and sustainability labeling are dominant factors influencing willingness-to-pay. Meanwhile, in the tourism and services sectors, consumer segmentation and green brand trust are the key aspects in increasing green purchase intention. This research provides a theoretical contribution through a comparative understanding of the implementation and effectiveness of different industries in each sector.