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Strategi Manajemen Inovasi dalam Meningkatkan Daya Saing UMKM Kuliner di Kecamatan Karangpucung Yosinta Pangestuti; Bayu Sudrajat
Jurnal Manajemen Bisnis Krisnadwipayana Vol 13 No 1 (2025): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jmbk.v13i1.352

Abstract

This study aims to analyze the innovation management strategy implemented by culinary Micro, Small, and Medium Enterprises (MSMEs) in Karangpucung District in an effort to increase competitiveness. This study is a type of field research using a qualitative approach with a case study design, data collected through in-depth interviews, observations, and documentation studies on several culinary MSMEs selected purposively. The results of the study indicate that innovation in culinary MSMEs in Karangpucung is dominated by product innovation and marketing innovation, while process and organizational innovation are still limited. The innovation management strategy implemented tends to be informal and ad-hoc, highly dependent on the owner's intuition and response to market feedback. Identification of innovation opportunities mostly comes from consumer demand and observations of local trends, with idea development through small-scale trial and error. Limited capital, knowledge, and access to technology are the main challenges. Nevertheless, these innovations have been proven to contribute to increased sales, product differentiation, and business sustainability, confirming the crucial role of innovation in the competitiveness of MSMEs.
STRATEGI PENGEMBANGAN KARIER DAN RETENSI KARYAWAN PADA LEMBAGA KEUANGAN SYARIAH DI KECAMATAN MAJENANG KABUPATEN CILACAP Yosinta Pangestuti; Supar Supar; Akhman Rohimat; Yanuar Maulana
J-EBI Jurnal Ekonomi dan Bisnis Islam Vol 4 No 02 (2025): Jurnal Ekonomi dan Bisnis Islam
Publisher : Institut Agama Islam K.H. Sufyan Tsauri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57210/j-ebi.v4.i02.188

Abstract

This study examines the career development strategies and factors influencing employee retention at Islamic Financial Institutions (IFIs) in Majenang District, Cilacap Regency. The research's background is the dynamic role of IFIs in the economy and the unique challenge of managing human resources who are not only technically competent but also possess Sharia integrity. Employee retention is a crucial issue as qualified human resources with sharia integrity are often targeted for recruitment by competitors, both other IFIs and conventional institutions. This research used a qualitative approach with a case study method, where data was collected through in-depth interviews with managers, leaders, and employees from BSI KCP Diponegoro Majenang, BPRS Syuriah Majenang, and BMT Surya Utama Majenang. The findings indicate a significant difference in the strategies implemented: BSI uses a formal and structured approach, consistent with the Competency-Based Career Planning Model and the Dual Career Path Model. Meanwhile, local IFIs adopted an informal and personal approach through coaching and discussions, aligning with the concept of informal learning and the Protean Model. The main factors influencing employee retention were spiritual motivation viewing work as an act of worship and a trust (amanah) a supportive work environment, and fair leadership. Employee retention is successfully achieved through the integration of sharia values into human resource management, creating an organizational culture based on ukhuwah (brotherhood) and amanah (trust).