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All Journal Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Community Engagement and Emergence Journal (CEEJ)
Indasari Deu
International University of Batam
Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions

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Technology Acceptance and Planned Behavior: How TikTok Impacts Digital Entrepreneurship Intention among University Students in Batam City Cindy Juliandry; Indasari Deu; Eryc
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 9 No 3 (2025): JULI-SEPTEMBER 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v9i3.3606

Abstract

TikTok application is changing the shape of the economy and how young people see it as an opportunity. This study investigates the impact of TikTok application on digital entrepreneurship intentions among university students in Batam City. Leveraging the Technology Acceptance Model (TAM) and Theory of Planned Behavior (TPB), the research explores how perceived usefulness, perceived ease of use, attitudes, subjective norms, and perceived behavioral control influence students' entrepreneurial aspirations. A quantitative method with purposive sampling was used, targeting 460 respondents. The findings reveal that TikTok's user-friendly features and algorithmic design significantly affect digital entrepreneurship intentions, facilitating accessibility and fostering innovative business practices. The results underscore the importance of integrating digital tools into entrepreneurship, providing practical insights for educators, platform developers, and young people to enhance entrepreneurial engagement in the digital economy. Despite geographical limitations, this study contributes to the theoretical understanding of technology-driven entrepreneurship and highlights areas for future exploration.
Analysis Of The Influence Of Politics, Trust And Instagram Social Media Usage On The Political Habits Of Generation Z In Batam Eryc Eryc; Calvin Calvin; Indasari Deu
Community Engagement and Emergence Journal (CEEJ) Vol. 7 No. 4 (2026): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v7i4.10827

Abstract

The advancement of digital technology has made Instagram one of the media platforms with significant influence in the process of political communication, particularly among Generation Z. As a cohort born and raised in the digital era, Gen Z is highly engaged with political content through visual displays, interactive features, and internet-based social interactions, which indirectly shape their perspectives and political habits. This study aims to examine how political influence on Instagram, levels of trust, and social media usage contribute to the political habits of Generation Z as young voters in the Riau Islands region, particularly in Batam City. The study employs a quantitative method involving 146 respondents aged 18–25 who are active Instagram users. Data analysis was conducted using the Partial Least Squares–Structural Equation Modeling (PLS-SEM) approach with the SmartPLS 4 application.
Co-Authors Calvin Calvin Cindy Juliandry Eryc Eryc Eryc