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Implementasi Quick Response Code Indonesia Standard (Qris) Dalam Meningkatkan Transaksi Nontunai Pada Generasi Milenial Dibandingkan Dengan Generasi Z (Studi Kasus Pada Nasabah Bank Jateng KCP RSU Wonogiri) Banu Yoga Harsaputra; Susilaningtyas Budiana Kurniawati; Supartini Supartini
Jurnal Publikasi Ekonomi dan Akuntansi Vol. 6 No. 2 (2026): Mei : Jurnal Publikasi Ekonomi dan Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jupea.v6i2.6716

Abstract

This study aims to analyze the effect of the implementation of the Quick Response Code Indonesian Standard (QRIS) on the increase of cashless transactions among Millennial and Generation Z customers of Bank Jateng KCP RSU Wonogiri. The research employs a quantitative approach using a survey method through the distribution of questionnaires to respondents categorized as Millennials and Generation Z. Data analysis was conducted using simple linear regression with classical assumption tests, t-test, F-test, and coefficient of determination (R²). The results indicate that the implementation of QRIS has a significant effect on the increase of cashless transactions among both Millennials and Generation Z. These findings suggest that ease of use, perceived benefits, and trust in QRIS encourage a higher frequency of cashless transactions among digital-native generations.