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All Journal GUYUB: Journal of Community Engagement
Pratama, Rafindra Hyoga
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Religion Humanities Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Mechanical Engineering Social Sciences Other

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Pengembangan Tekstil Ecoprint Berbasis Limbah Kain Hotel untuk Pemberdayaan Perempuan Nugraha, Nugraha; Viviany, Viviany; Tiffany, Florentina; Singgih, Ivan Kristianto; Reza, Caisya Ibni Aulia Putri; Wijaya, Claudia Zefanya; Go, Faith Zefanya Farrel; Pratama, Rafindra Hyoga
GUYUB: Journal of Community Engagement Vol 7, No 1 (2026): Maret
Publisher : Universitas Nurul Jadid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/guyub.v7i1.14366

Abstract

The Ibu Semangat Indonesia Kuat (ISIK) Organization in Surabaya has strong potential in developing ecoprint textiles based on sustainability and women’s empowerment; however, it still faces limitations in production, visual design, as well as branding and marketing aspects. This Community Service Program aims to strengthen production and marketing capacity through the enhancement of technical skills, design, and digital branding. The results indicate measurable improvements, including: (1) a 60–70% increase in production capacity and efficiency through the optimization of equipment and workflow; (2) a 70–80% improvement in members’ ecoprint mapping skills, reflected in more structured and consistent motif compositions; (3) a 100% increase in product diversification, from no derivative products to finished goods such as bags and fashion garments; (4) a 65–75% improvement in visual product quality, indicated by reduced printing failures; and (5) a 70% improvement in packaging and digital branding quality, as shown by more representative packaging and more engaging visual content. These findings imply a significant enhancement in the competitiveness of ecoprint products and the productivity of women-led communities within an environmentally sustainable creative industry.
Co-Authors Go, Faith Zefanya Farrel Nugraha Nugraha Reza, Caisya Ibni Aulia Putri Singgih, Ivan Kristianto Tiffany, Florentina Viviany, Viviany Wijaya, Claudia Zefanya