Yayuk Sri Rahayu
Faculty of Economics, UIN Maulana Malik Ibrahim Malang

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The Role of Green Human Resource Management on Employee Behavior and Corporate Environmental Performance in Indonesian Sharia Banks Rosya Mawaddah Susanto; Siswanto Siswanto; Yayuk Sri Rahayu
Shirkah: Journal of Economics and Business Vol. 10 No. 1 (2025)
Publisher : Universitas Islam Negeri Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/shirkah.v10i1.687

Abstract

The growing number of companies focusing on environmental preservation and the limited literature on green human resource management in the Islamic banking industry make this an intriguing topic for deeper research. This study explored the impact of environmental green human resource management on environmental engagement and corporate environmental performance in the Sharia banking industry. This investigation also explores the mediating effect of Green Organizational Culture on the relationship between Green Human Resource Management and both environmental engagement and corporate environmental performance. Using quantitative methods, Smart-PLS analysis was used to perform structural equation modeling (SEM). A total of 116 data respondents were selected using random sampling from Sharia banking employees in East Java, Indonesia. The results showed that Green Organizational Culture has a positive impact on environmental engagement and corporate environmental performance. Green Organizational Culture fully mediates the impact of Green Human Resource Management on environmental engagement and corporate environmental performance. The implications of this study suggest that companies should embed environmentally friendly values into their vision and mission and cultivate an organizational culture that embodies these values.
Identifying Key Determinants of Islamic Customer Perceived Value: A Mixed-Method Study Yayuk Sri Rahayu; Fitriyah Fitriyah; Guntur Kusuma Wardana
Shirkah: Journal of Economics and Business Vol. 9 No. 3 (2024)
Publisher : Universitas Islam Negeri Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/shirkah.v9i3.710

Abstract

The concept of customer perceived value is crucial for businesses to understand consumer behavior and gain a competitive edge; however, research on Muslim consumers remains scarce. This study seeks to identify the indicators and factors that shape Islamic customer perceived value, particularly within tertiary education institutions. A mixed-methods approach was employed, beginning with qualitative research using focus group discussions and interviews, followed by quantitative analysis through principal component analysis. The focus groups included students, lecturers, and experts, while 118 respondents completed the questionnaires. The findings uncovered 21 indicators and 6 key factors, namely: Islamic academic standards, Islamic attitudes, Islamic performance, Islamic physical attributes, Islamic organizational values, and Halal food and beverage offerings. These results advance the understanding of Islamic marketing and provide valuable insights for universities when formulating marketing strategies aligned with Islamic principles.