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p-Index From 2021 - 2026
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All Journal Language, Technology, and Social Media Women, Education, and Social Welfare
Eriyanto
Universitas Indonesia
Humanities Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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“Look, I Have Been Working”: Professional Personalization and Gender Negotiation of Women Politicians on Instagram Eriyanto
Women, Education, and Social Welfare Vol. 3 No. 1 (2026): March 2026 | Women, Education, and Social Welfare
Publisher : WISE Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70211/wesw.v3i1.396

Abstract

This study examines how Indonesian women members of parliament visualize their political identity through personalization strategies on Instagram. The study employs quantitative content analysis. The research population includes all Instagram posts of women members of the House of Representatives (DPR) for the 2024–2029 term who maintain active and publicly accessible accounts. A total of 98 women legislators have active official Instagram accounts. The unit of analysis consists of single-photo or carousel posts published during the first six months following their inauguration (1 October 2024–31 March 2025). From a total of 5,486 posts, a sample of 1,002 posts was selected using proportional stratified sampling based on each party’s posting distribution. The findings indicate a strong dominance of professional personalization through documentation of official activities and representations of personal qualities as active and competent politicians. Private and emotional personalization are present but appear in relatively smaller proportions, suggesting that these elements are used selectively by women politicians. Meanwhile, intellectual personalization (the articulation of policy positions and ideas) is the least frequently observed dimension.  This pattern suggests that women politicians primarily use social media to construct legitimacy through an image of work performance while simultaneously negotiating gender expectations. However, the dominance of activity-based representation without accompanying expressions of substantive ideas may reinforce a form of political visibility centered on performance rather than policy articulation.
Does Social Media Selectively Transform the Protest Paradigm? Evidence from Online News and X Posts During Indonesia’s 2025 Demonstrations Eriyanto
Language, Technology, and Social Media Vol. 4 No. 2 (2026): June 2026 | Language, Technology, and Social Media
Publisher : WISE Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70211/ltsm.3026-7196.395

Abstract

This study examines how the protest paradigm operates in Indonesia’s hybrid media ecosystem by comparing online news coverage and social media posts during the August–September 2025 demonstrations. Using quantitative content analysis, this study analyzed 2,682 Detik.com news articles and 421 posts from the X account @barengwarga published between 25 August and 5 September 2025. The analysis focused on three dimensions: protest framing, sourcing patterns, and marginalization/legitimization devices, with differences between media types tested using chi-square analysis. The findings show that the protest paradigm is transformed selectively rather than uniformly. Riot and confrontation frames appeared at comparable levels in online news and social media, indicating the persistence of conflict-oriented protest representation. However, social media more frequently used spectacle and debate frames, foregrounded protesters’ voices, highlighted police violence, and represented protests as peaceful. In contrast, online news relied more heavily on institutional sources and more often associated protesters with violence. These statistically significant differences indicate that social media do not fully overturn the protest paradigm but reconfigure it by shifting narrative authority and moral attribution. This study contributes to protest communication scholarship by offering empirical evidence from a Global South hybrid media context.
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