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All Journal Jurnal Kolaboratif Sains Research in the Mathematical and Natural Sciences
Muhammad Rezky Friesta Payu
Jurusan Matematik, Universitas Negeri Gorontalo
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Penerapan Structural Equation Modelling-Partial Least Square pada Faktor-Faktor yang Memengaruhi Keputusan Pembelian Usaha MyCake.Ofc Siti Nurmardia Abdussamad; Amanda Adityaningrum; Muhammad Rezky Friesta Payu; Syafri Yandi Kudo; Desya Neydi Putri Pakaya; Qamarani Zatil Isma Darise
Research in the Mathematical and Natural Sciences Vol. 5 No. 1 (2026): November 2025-April 2026
Publisher : Scimadly Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55657/rmns.v5i1.250

Abstract

This study aims to analyze the influence of product, price, and promotion on purchasing decisions at MyCake.Ofc using the Structural Equation Modeling-Partial Least Square (SEM-PLS) method. Data were collected through questionnaires distributed to 100 respondents in Gorontalo City, selected using purposive sampling techniques. The analysis results show that price has a significant influence on purchasing decisions, while the product and promotion variables do not have a significant effect. The research model has an R-square value of 97.6%, indicating that the product, price, and promotion variables explain 97.6% of the variation in purchasing decisions.. This study highlights the importance of competitive pricing strategies to enhance consumer appeal and purchasing decisions in the food business sector, particularly at MyCake.Ofc.
Pendampingan Teknik Analisis Data dan Interpretasi Hasil untuk Penelitian Tindakan Kelas di SMP: Workshop on Data Analysis Techniques and Result Interpretation for Classroom Action Research in Junior High School Ismail Djakaria; Dewi Rahmawaty Isa; Amanda Adityaningrum; Siti Nurmardia Abdussamad; Muhammad Rezky Friesta Payu
Jurnal Kolaboratif Sains (Special Issue) - Jurnal Kolaboratif Sains (JKS) - Januari 2026
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/jks.v9i1.10570

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan meningkatkan kompetensi guru Sekolah Menengah Pertama (SMP) dalam menganalisis data dan menginterpretasi hasil Penelitian Tindakan Kelas (PTK) sebagai bagian dari pengembangan profesionalisme berkelanjutan. Kegiatan pengabdian ini dilaksanakan di gedung LPMP Provinsi Gorontalo dan Laboratorium Komputer FMIPA, Universitas Negeri Gorontalo, pada tanggal 10-11 Juli. Peserta kegiatan adalah guru yang tergabung dalam MGMP Matematika di Kabupaten Bone Bolango. Kegiatan pengabdian terdiri dari tiga sesi mencakup: materi dasar analisis data, pelatihan Microsoft Excel untuk statistik deskriptif, dan pengenalan SPSS untuk analisis data sistematis. Hasil pendampingan menunjukkan peningkatan dalam pemahaman dan keterampilan guru, terlihat dari kemampuan menyusun tabel distribusi frekuensi, menghitung persentase ketuntasan belajar, membuat grafik, dan menginterpretasi output SPSS dengan percaya diri. Pendampingan serupa direkomendasikan untuk dilaksanakan secara berkelanjutan dengan waktu lebih panjang.
Co-Authors Amanda Adityaningrum Amanda Adityaningrum Desya Neydi Putri Pakaya Dewi Rahmawaty Isa Ismail Djakaria Qamarani Zatil Isma Darise Siti Nurmardia Abdussamad Syafri Yandi Kudo