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All Journal Jurnal Penelitian Progresif (JPP)
Dedhi Yustendi
Fakultas Pertanian Prodi Peternakan, Universitas Abulyatama
Religion Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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RELATIONSHIP BETWEEN FEED CONSUMPTION, BODY WEIGHT GAIN AND FEED CONVERSION OF BROILER CHICKENS GIVEN MORINGA OLEIFERA LEAF FLOUR SUBSTITUTION RATION Mulyadi; Dedhi Yustendi; Nurhalifah
Jurnal Penelitian Progresif Vol 5 No 1 (2026): SEPTEMBER 2025 - FEBRUARY 2026
Publisher : CV Naskah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61992/jpp.v5i1.341

Abstract

This study aims to determine the effect of adding Moringa oleifera leaf flour substitution in broiler rations on broiler chicken growth. The study design used a Completely Randomized Design with four treatments and four replications. The treatments consisted of P0 (100% commercial ration), P1 (97% commercial ration + 3% Moringa leaf flour), P2 (94% commercial ration + 6% Moringa leaf flour), and P3 (91% commercial ration + 9% Moringa leaf flour). The parameters observed included live weight, carcass weight. The data obtained were analyzed using SPSS 27. The results of the Spearman correlation analysis showed that the relationship between feed consumption and body weight gain of broiler chickens had a positive but insignificant correlation (r = 0.389; P>0.05). The relationship between feed consumption and feed conversion also showed a weak and insignificant negative correlation (r = −0.218; P>0.05). In contrast, the relationship between body weight gain and feed conversion showed a very strong and highly significant negative correlation (r = −0.965; P <0.01), indicating that increased body weight gain was followed by a decrease in feed conversion or an increase in feed efficiency. The results of the study concluded that there was a very strong and significant negative relationship between body weight gain and feed conversion in broiler chickens, while the relationship between feed consumption and body weight gain and feed conversion did not show a significant relationship.
ANALYSIS OF MARKETING ASPECTS IN LAYING CHICKEN FARMING BUSINESS IN THE CASE OF HANIF FARM IN LUBOK SUKON VILLAGE, INGIN JAYA DISTRICT, ACEH BESAR REGENCY Dedhi Yustendi; Mulyadi; Zulkifli
Jurnal Penelitian Progresif Vol 5 No 1 (2026): SEPTEMBER 2025 - FEBRUARY 2026
Publisher : CV Naskah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61992/jpp.v5i1.342

Abstract

This study aims to analyze the financial feasibility and marketing strategy of Hanif Farm's egg-laying chicken farming business located in Lubuk Sukon Village, Ingin Jaya District, Aceh Besar Regency. The research method used is a quantitative approach for financial analysis and qualitative-descriptive for marketing analysis. All members of the population were sampled (census). Primary data were obtained through interviews and observations, while secondary data were obtained from financial records and business documentation. The results show that financially, Hanif Farm's business is very feasible and profitable. This is evidenced by the monthly net profit of Rp. 8,583,333.00. Break Even Point (BEP) analysis in units shows the break-even point at 2,081 eggs, which falls lower than the monthly production volume. Furthermore, the Revenue Cost Ratio (R/C Ratio) value is Rp 1.29 per income. In the marketing aspect, the strategy implemented is still traditional, with the main strengths being product quality and word-of-mouth promotion. Weaknesses identified are dependence on collectors, which limits market reach and profit optimization. Based on the SWOT analysis, there is a significant opportunity to expand the market by leveraging simple digital promotions. In conclusion, Hanif Farm is a profitable business, but it needs to diversify its distribution channels and begin implementing digital marketing to boost business growth.
Co-Authors Mulyadi Nurhalifah Zulkifli