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Information Technology as a Catalyst for Innovation and Sustainability in the Creative Industry Waqar Akbar Khan; Hind El Atmani
Jurnal Genesis Indonesia Vol. 4 No. 03 (2025): Jurnal Genesis Indonesia
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/IISTR.jgi.001861

Abstract

Creative industries and small and medium-sized enterprises (SMEs) play a vital role in economic growth, innovation, and cultural development, yet they face persistent challenges related to classification, financing, regulation, and market competition. Recent studies highlight that information technology (IT) has become a key enabler for enhancing creative capacity, operational efficiency, and competitiveness among creative SMEs. This paper examines the interconnected relationships between creative industry SMEs, IT usage, government policy, and innovation performance. Drawing on prior literature, it argues that IT adoption supports innovation, collaboration, customer engagement, and business sustainability. The adoption is through digital platforms, e-commerce, and creative technologies. However, effective IT utilization depends on supportive policy frameworks, access to skills, and adequate digital infrastructure. By synthesizing evidence on technological, institutional, and organizational factors, this study emphasizes the importance of integrated strategies that align IT development with government support to foster sustainable growth in creative industry SMEs.
Social Identity, Diversity, Equity, and Inclusion (DEI) in Asian Organizations: Implications for Human Resource Management Waqar Akbar Khan; Hind El Atmani
Advances in Psychological Sciences and Applications Vol. 2 No. 01 (2026): Advances in Psychological Sciences and Applications
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/IISTR.apsa.002119

Abstract

Diversity, Equity, and Inclusion (DEI) has become a prominent agenda in human resource management (HRM), particularly in Asian organizations experiencing increasing workforce diversity. However, DEI initiatives often remain symbolic, resulting in tokenism rather than meaningful inclusion. This study employs a conceptual review approach grounded in Social Identity Theory and in-group–out-group bias to analyze DEI implementation in Asian organizational contexts. Drawing on recent empirical and theoretical studies, this paper examines how social identity dynamics influence recruitment, promotion, anti-discrimination policies, and diversity management. The findings suggest that deeply embedded cultural norms, high power distance, and collectivist orientations in Asia intensify social categorization processes, leading to resistance toward superficial DEI practices. This paper contributes to HRM literature by proposing a socially grounded perspective on DEI internalization and offering implications for strategic HRM in Asia.