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All Journal Sekretari & Administrasi (Serasi) Pantarei: Jurnal Kreativitas dan Inovasi
Medya Apriliansyah
Universitas Budi Luhur
Arts Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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The Effect Of Parliamentary Aspiration Communication on Student Enrolment Participation: The Mediating Role of Scholarship Awareness and The Moderating Role of Digital Literacy Medya Apriliansyah
Pantarei Vol 1 No 2 (2026): Negosiasi Makna, Teknologi, dan Budaya Visual di Era Kecerdasan Buatan dan Media
Publisher : Prodi Ilmu Komunikasi Fakultas Komunikasi & Desain Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/ptr.v1i2.304

Abstract

This study examines the effect of parliamentary aspiration communication on student enrolment participation in higher education, with scholarship awareness as a mediating variable and digital literacy as a moderating variable, among grade XII students in Sukabumi Regency and Sukabumi City (West Java IV). A quantitative survey was conducted with 192 valid responses from SMA and SMK students, selected using cluster and purposive sampling. Data were collected using a Likert-scale questionnaire covering four constructs and analysed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS. The measurement model met reliability and validity criteria, with composite reliability values above 0.89 and AVE values above 0.62 for all constructs, and discriminant validity confirmed through Fornell–Larcker and HTMT tests. The structural model showed that parliamentary aspiration communication had a significant positive effect on scholarship awareness (β = 0.52; p < 0.001) and student enrolment participation (β = 0.24; p = 0.004), while scholarship awareness also had a significant positive effect on enrolment participation (β = 0.47; p < 0.001). Scholarship awareness was found to act as a complementary mediator in the relationship between parliamentary aspiration communication and student enrolment participation, with a significant indirect effect (β = 0.24; p < 0.001). In addition, digital literacy significantly moderated the relationship between parliamentary aspiration communication and scholarship awareness (β = 0.18; p = 0.011), indicating that the influence of parliamentary communication on awareness is stronger among students with higher digital literacy. These findings suggest that strengthening parliamentary communication on education, increasing students’ awareness of scholarships, and improving digital literacy are jointly important to enhance higher education enrolment among final-year secondary students in Sukabumi.
PERAN STRATEGIS SEKRETARIS DALAM MANAJEMEN PERJALANAN DINAS: INTEGRASI KOMUNIKASI DAN KEPEMIMPINAN ORGANISASI Medya Apriliansyah
Jurnal Serasi Vol 24, No 1 (2026): Jurnal Serasi Vol 24 No 1 April 2026
Publisher : Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/js.v24i1.4617

Abstract

Perjalanan dinas merupakan bagian penting dalam organisasi karena mendukung koordinasi kerja, representasi kelembagaan, dan pencapaian tujuan organisasi. Pengelolaannya menuntut ketelitian administrasi, komunikasi yang efektif, dan koordinasi yang baik, sehingga sekretaris memegang peran strategis sebagai pengatur agenda, penghubung informasi, dan pendukung mobilitas pimpinan. Penelitian ini bertujuan menganalisis peran strategis sekretaris dalam manajemen perjalanan dinas organisasi melalui integrasi komunikasi dan kepemimpinan. Penelitian menggunakan metode literature review dengan menelaah sumber ilmiah yang relevan mengenai sekretaris, perjalanan dinas, komunikasi organisasi, dan kepemimpinan. Hasil kajian menunjukkan bahwa efektivitas perjalanan dinas dipengaruhi oleh kemampuan sekretaris dalam merencanakan kegiatan, mengoordinasikan kebutuhan teknis dan administratif, membangun komunikasi lintas pihak, serta mendukung kerja pimpinan secara responsif dan profesional. Komunikasi organisasi yang jelas dan kepemimpinan yang adaptif juga memperkuat fungsi sekretaris dalam meningkatkan efisiensi kerja dan mengurangi hambatan koordinasi.Kata-kata Kunci: Sekretaris; Manajemen Perjalanan Dinas; Komunikasi Organisasi; Kepemimpinan; Organisasi 
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